traffic light costume
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Incredible42.33avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$37.40avg listing price — sweet spot $15–$100
Price range
Incredible$28.34–$60.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$37K$37K/yr · 43K searches
Growth
Bad-38.9%90-day search growth — must beat 0% to launch
Returns
Bad10.5%return rate — above 6% kills the launch gate
Competition
Bad95%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 rising
Sellers
8
Top-5 brand share
100%
Open market
0%
- Fun Costumes76%
- Seasons13%
- Dress Up America6%
- ZUUKTHO6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Adult Traffic Light Costume Tunic for Men and Women | Funny Halloween Party Outfit for Costume Events or Parades Standard
Fun Costumes$60.795.0★8 rev
Fun Costumes Child Traffic Light Costume Tunic for Boys and Girls | Funny Halloween Outfit for Kids School Events and Parades Standard
Fun Costumes$38.492.0★1 rev
Seasons 3D Traffic Light Costume for Child 5-7 Years Stop Light Lamp
Seasons$31.354.4★38 rev
Dress Up America Traffic Light Costume and Safety Cone Hat - For Men (one size)
Dress Up America$28.344.5★60 rev
ZUUKTHO Adult Construction Costume Onesie - Traffic Cone & Traffic Light Jumpsuit Pajamas for Halloween Cosplay Women Men
ZUUKTHO$36.814.7★12 rev
Newest
by launch dateZUUKTHO Adult Construction Costume Onesie - Traffic Cone & Traffic Light Jumpsuit Pajamas for Halloween Cosplay Women Men
ZUUKTHO$36.8112 rev
Fun Costumes Child Traffic Light Costume Tunic for Boys and Girls | Funny Halloween Outfit for Kids School Events and Parades Standard
Fun Costumes$38.491 rev
Adult Traffic Light Costume Tunic for Men and Women | Funny Halloween Party Outfit for Costume Events or Parades Standard
Fun Costumes$60.798 rev
Seasons 3D Traffic Light Costume for Child 5-7 Years Stop Light Lamp
Seasons$31.3538 rev
SEASONS Light and Sound Traffic Light Toddler Costume 3T/4T
Seasons$28.61135 rev
Trending
90-day click momentumZUUKTHO Adult Construction Costume Onesie - Traffic Cone & Traffic Light Jumpsuit Pajamas for Halloween Cosplay Women Men
ZUUKTHO$36.814.7★
Adult Traffic Light Costume Tunic for Men and Women | Funny Halloween Party Outfit for Costume Events or Parades Standard
Fun Costumes$60.795.0★
Fun Costumes Child Traffic Light Costume Tunic for Boys and Girls | Funny Halloween Outfit for Kids School Events and Parades Standard
Fun Costumes$38.492.0★
Seasons 3D Traffic Light Costume for Child 5-7 Years Stop Light Lamp
Seasons$31.354.4★
Dress Up America Traffic Light Costume and Safety Cone Hat - For Men (one size)
Dress Up America$28.344.5★
Demand
Weekly Amazon search volume, last 37 weeks — -38.9% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“The fit and appearance was great”
“Came as described”
“it was fun for his costume to light up”
“This is thick fleece material, which is warm and cozy”
“quality was excellent”
“This is thick fleece material, which is warm and cozy”
“Totally Worth The Green Light”
What buyers complain about
“This item ripped as soon as my grandson put it on”
“material that would probably not be well suited as pajamas”
“I got size large which is pretty baggy”