toddler girl pajamas
Worth a look61/100toddler girl pajamas shows a fragmented shelf (top 5 take 8% of clicks), but strong incumbent ratings (4.7★) keeps it on the watch list.
Market/yr
$512K
Growth (1y)
+194.5%
Products
330
Brands
45
was 50 a year ago
Sellers
48
Price range
$7.62–$38.29
Returns
2.0%
Rating
4.7★
Worth a look
Scored 61/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +194.5% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Nov, Dec · busiest ÷ quietest = 2.1×
Competition
- Simple Joys by Carter's21%
- Bluey13%
- Disney7%
- Gerber6%
- Yoofoss6%
- Mikrdoo5%
- Other (39 brands)42%
Clicks spread well past the top 5 (8% combined) — an open shelf where new products get seen. 45 brands and 48 sellers compete here.
Brands
45 falling
was 50 a year ago
Sellers
48
Top 5 brand share
53%
Product shelf
All 330 tracked products in this niche.
Sylfairy Girls Pajamas Summer Toddler Girl Pajamas Sets Short Sleeve Girls Cute Sleepwear Pink Dinosaur Pjs Size 3-4
Sylfairy
$9.844.6★172 reviews
Simple Joys by Carters Baby Toddler and Little Girls 6-Piece Snug-Fit Cotton Pajama Set
Simple Joys by Carter's
$23.604.8★90,611 reviews
DAUGHTER QUEEN Boys Pajamas Toddler Summer PJs Kids Excavator Sleepwear 100% Organic Cotton Short Sleeve Pj Sets Children 4 Piece Jammies Clothes Size 2T Age 2 Years
DAUGHTER QUEEN
$22.694.8★2,682 reviews
Yoofoss Toddler Pajamas Organic Cotton Baby Girl Boy Pajamas Summer Short Sleeve Kids Clothes Snug Fit Pjs Set 2 Piece
Yoofoss
$11.564.7★123 reviews
Simple Joys by Carters Toddler Girls Nightgowns Pack of 2 Mint Green Rainbow/Pink Polka Dot 2-3T
Simple Joys by Carter's
$18.154.8★10,870 reviews
Bluey unisex-child 4-Piece Snug-fit Cotton Pajama Set Soft & Cute for Kids HAPPY DAY 3T
Bluey
$17.494.7★1,616 reviews
Mikrdoo Girls PJs 4 Piece 2-Pack Set Comfy Snug Fit White Floral & Solid Purple for Bedtime & Play 4-5T
Mikrdoo
$22.684.7★37 reviews
Simple Joys by Carters Toddler Girls 6-piece Snug Fit Cotton Pajama Set Bunny/Animals Green 3T
Simple Joys by Carter's
$23.254.8★90,611 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“The fit was accurate”
“Soft and stretchy”
“Good quality”
“So comfortable”
“Colors are beautiful”
“Good material”
“Great value”
“Stretchy and soft”
“cute design”
“They are lightweight and breathable”
What buyers complain about
“Fit small”
“Cheap material”
“Not well made”
“not real thick fabric perfect for summer”
“Not soft”
“Shirt did shrink a little bit”
“Doesnt stretch”
“Doesnt hold up well in the wash”
“Broke right away”
“the top with the cows has an iron-on appliqué which is itchy”
Top return reasons
- Size-Overall65%
- Material Quality8%
- Length7%
- Waist Fit2%
- Advertised Vs Actual Product2%
- Sleeve Fit2%
- Value For Money1%
- Quality-Overall1%
- Thin1%
- Arm Fit1%