star wars hat
Worth a lookShows a sweet-spot price point ($21.22 avg), but a small market ($49K/yr) keeps it on the watch list.
Avg price
Great$21.22avg listing price — sweet spot $15–$100
Review moat
Great226.26avg incumbent reviews — the moat a new listing must climb
Competition
Great28%top-5 click share — an open shelf
Growth
Great+86.4%90-day search growth — must beat 0% to launch
Price range
Good$6.88–$35.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.0%return rate — above 6% kills the launch gate
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad93%top-5 brand share — brand-locked demand
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Market size
Bad$49K$49K/yr · 207K searches
Competition
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.Brands
13 falling
Sellers
26
Top-5 brand share
93%
Open market
5%
- Bioworld37%
- Disney25%
- STAR WARS25%
- EvolveFISH4%
- Ann Arbor T-shirt Co.2%
- G&B2%
- Open — no brand owns it (7 brands, 5%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 62 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Star Wars Classic Embroidered Logo Flatbrim Baseball Cap Hat Boys Youth Black/Grey
Disney$16.684.6★829 rev
Classic Star Wars X-Wing Starfighter Embroidered Logo Outline Youth Flatbill Baseball Cap Hat Black & Yellow
Disney$15.494.6★829 rev
Star Wars Classic Embroidered Logo Flatbrim Baseball Cap Hat Boys Youth Black & Red
Disney$15.644.6★829 rev
Star Wars Classic Embroidered Logo Flatbrim Baseball Cap Hat Boys Youth Black & Red
Disney$16.964.6★829 rev
Star Wars Adult Jedi Knights Embroidered Precurve Snapback Hat for Men and Women
Bioworld$25.864.7★121 rev
Newest
by launch date
Star Wars Logo and Grogu from The Mandalorian Trucker Hat with Adjustable Mesh Back Pink
STAR WARS$18.985 rev
Star Wars Logo and Grogu from The Mandalorian Trucker Hat with Adjustable Mesh Back Black
STAR WARS$19.615 rev
Star Wars Galactic Empire Imperial Crest Washed Cotton Twill Dad Cap
Bioworld$18.893 rev
Bioworld Star Wars Rebel Alliance Symbol Washed Cotton Twill Dad Cap
Bioworld$18.9310 rev
Star Wars Logo Millennium Falcon and Death Star Adjustable Printed Baseball Hat White
STAR WARS$19.853 rev
Trending
90-day click momentum
Sprints Race Day Performance Running Cap | The Lightweight Quick Dry Sport Hat One Size Unisex (Florid Declamation)
Sprints$33.894.7★
Star Wars Classic Embroidered Logo Flatbrim Baseball Cap Hat Boys Youth Black & Red
Disney$16.964.6★
Star Wars Logo and Grogu from The Mandalorian Trucker Hat with Adjustable Mesh Back Black
STAR WARS$19.614.5★
Star Wars The Mandalorian and Grogu Official Movie Logo Adjustable Printed Baseball Hat Black
STAR WARS$20.125.0★
Star Wars The Mandalorian and Grogu Official B&W Movie Logo Adjustable Printed Baseball Hat Black
STAR WARS$19.730.0★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +86.4% search growth over the last 90 days.Peak months: May, Dec · busiest ÷ quietest = 2.9×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fits perfect”
“As described and well made”
“Looks exactly as pictured”
“Great gift ideas”
“Solid black color”
“Great looking hat, good price”
“very comfortable”
“was not flimsy”
“soft and made very well”
“The quality is fantastic as far as the embroidery”
What buyers complain about
“Runs small”
“for 10 bucks you can get way better quality hats”
“shape isn't exactly a New Era 59/50 fitted”
“False advertisement”
“Photos in listing looked silver or dark grey”
“Hurts my forehead”
“Materials are weak”
“Very uncomfortable to wear”
“it lack ventilation”
“The elast on the back ia way to bunched up”