star costume
Worth a lookShows a sweet-spot price point ($25.14 avg), but high returns (9.5%) keeps it on the watch list.
Avg price
Incredible$25.14avg listing price — sweet spot $15–$100
Review moat
Great223.69avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Price range
Great$5.84–$96.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great56%top-5 brand share — no brand owns this niche
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Growth
Okay+16.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Market size
Bad$44K$44K/yr · 110K searches
Returns
Bad9.5%return rate — above 6% kills the launch gate
Competition
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
24 rising
Sellers
27
Top-5 brand share
56%
Open market
38%
- Jenaai22%
- SLITHICE9%
- Generic9%
- Ailezt9%
- Longteng7%
- Fun Express6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 32 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Jenaai Gold Star Costume for Women Adults Christmas Costume Nativity Star Religion Living Nativity Scene Outfits Cosplay Apparel with Hat Xmas Sunday Church Supply
Jenaai$31.133.6★30 rev
SLITHICE Womens star tights rhinestone tights black tights gothic kawaii y2k cute stockings (US Alpha One Size Regular Regular Star)
SLITHICE$7.033.6★150 rev
Kids Star Costume Glow Bodysuit Cute Dress Up Outfit with Hat for Easter Childens Day Party Cosplay Performance
Ailezt$12.580.0★0 rev
Sparkly Gold Star Costume for Adults Christmas Star Outfit for Christmas Cosplay Stage Dress Up Xmas Costume Women Men
Generic$13.373.0★2 rev
Jenaai Gold Nativity Star Costume for Kids Star Shaped Costume Kids Vbs Scene Cosplay Outfits Apparel Religion Living Props for Religion Sunday School Church Supply
Jenaai$34.923.8★38 rev
Newest
by launch dateKids Star Costume Glow Bodysuit Cute Dress Up Outfit with Hat for Easter Childens Day Party Cosplay Performance
Ailezt$12.580 rev
Sparkly Gold Star Costume for Adults Christmas Star Outfit for Christmas Cosplay Stage Dress Up Xmas Costume Women Men
Generic$12.962 rev
Sparkly Gold Star Costume for Adults Christmas Star Outfit for Christmas Cosplay Stage Dress Up Xmas Costume Women Men
Generic$13.372 rev
Womens Deluxe Star Wars Stormtrooper Costume | Adult Officially Licensed Imperial Outfit with Mask and Belt X-Small
Fun Costumes$96.6710 rev
Aiosy Light Up Tutu Skirt Women Christmas Tutus 3 Layered Tulle Skirts Led Ballet Costume Sparkly Stars Tutu for Party (Black)
Aiosy$13.412 rev
Trending
90-day click momentum
MeMoi Shining Star Glitter Tights for Girls Opaque Sparkle Dance Tights
MeMoi$8.134.5★
Womens Deluxe Starlight Halloween Costume | Adult The Boys White and Gold Superhero Outfit for Themed Events and Cosplay Large
Fun Costumes$63.764.9★
Kids Star Costume Glow Bodysuit Cute Dress Up Outfit with Hat for Easter Childens Day Party Cosplay Performance
Ailezt$12.580.0★
Womens Deluxe Star Wars Stormtrooper Costume | Adult Officially Licensed Imperial Outfit with Mask and Belt X-Small
Fun Costumes$96.674.4★
Jaugola Womens Sequin Mini Dress Super Star Glitter Costume Sparkly T-shirt Concert Tour Disco Party Halloween Outfit Blue M
Jaugola$26.213.4★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +16.6% search growth over the last 90 days.Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 10.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Decent for the price”
“size is perfect”
“Quality is great”
“True to the picture”
“Super easy to inflate”
“Color matched the image”
“It was comfortable”
“Very durable and my son loves it a lot”
What buyers complain about
“Not very durable”
“Too big and hat wouldn't stay on”
“Not worth it”
“really bad material”
“Francis is very thin and the stitching is very ragged and not tight”
“The body itself is kind of tight around the arms”
“the glasses are all around flimsy”
“There are two tiny stars and multiple holes and they are a very thin fabric”
“Gems started falling off as soon as I took them out of the package”
“Does not match picture being advertised”