st patricks day scarf
Skip itSoft demand (-92.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$25.81avg listing price — sweet spot $15–$100
Price range
Great$5.19–$97.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great31%top-5 click share — an open shelf
Brand share
Great59%top-5 brand share — no brand owns this niche
Review moat
Great477.62avg incumbent reviews — the moat a new listing must climb
Returns
Okay6.0%return rate — above 6% kills the launch gate
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$26K$26K/yr · 56K searches
Growth
Bad-92.0%90-day search growth — must beat 0% to launch
Competition
Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.Brands
33 rising
Sellers
34
Top-5 brand share
59%
Open market
37%
- Achillea20%
- Biddy Murphy16%
- Mealah9%
- E-Clover8%
- Celtic Clothing6%
- ZCFLCK4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 53 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Mealah St Patricks-Day-Lightweight-Fashion-Scarf for Women - Green-Shamrock-Scarf for Parade Festivals Travel Party
Mealah$5.194.8★12 rev
Achillea Soft Silky Celtic Knot Pashmina Scarf for Women Irish/Scottish Inspired Shawl Wrap for Wedding Travel & Office (Teal)
Achillea$17.864.8★43 rev
Ladies Celtic Heritage Scarf Ancient Celtic Style Design Moss Green
Celtic Clothing$29.064.7★1,706 rev
Biddy Murphy 100% Irish Wool Scarf for Women & Men Soft & Warm Plaid Camel of Merrick Tartan 12 x 60 Made in Ireland
Biddy Murphy$66.114.6★472 rev
Biddy Murphy 100% Irish Wool Scarf for Women & Men Soft & Warm Plaid Dress Gordon Tartan 12 x 60 Made in Ireland
Biddy Murphy$66.124.6★472 rev
Newest
by launch date
Achillea Soft Silky Celtic Knot Pashmina Scarf for Women Irish/Scottish Inspired Shawl Wrap for Wedding Travel & Office (Green)
Achillea$17.5543 rev
Achillea Soft Silky Celtic Knot Pashmina Scarf for Women Irish/Scottish Inspired Shawl Wrap for Wedding Travel & Office (Blue)
Achillea$17.8643 rev
ANSGSD Ireland Irish Flag St PattyS Day Head Scarf Hair Neck Scarves for Women Fashion Silk Satin Purse Bag Scarfs Handbags Bandana Neckerchief
ANSGSD$9.9415 rev
ZCFLCK St. Patricks Day Scarves 1PCS Green Shamrock Clover Valentine Scarf for Women Plant and Flower Prints Irish Scarf for Girl Teacher & Nurse Green
ZCFLCK$8.412 rev
ZCFLCK 1PCS Valentine Scarf for Women Plant and Flower Prints Irish Scarf Gift for Gril Women Nurse (Light Green)
ZCFLCK$8.352 rev
Trending
90-day click momentumANSGSD Ireland Irish Flag St PattyS Day Head Scarf Hair Neck Scarves for Women Fashion Silk Satin Purse Bag Scarfs Handbags Bandana Neckerchief
ANSGSD$9.944.4★
Achillea Soft Silky Celtic Knot Pashmina Scarf for Women Irish/Scottish Inspired Shawl Wrap for Wedding Travel & Office (Blue)
Achillea$17.864.8★
Achillea Soft Silky Celtic Knot Pashmina Scarf for Women Irish/Scottish Inspired Shawl Wrap for Wedding Travel & Office (Green)
Achillea$17.554.8★
LVOW Viking Knitted Sontag Shawl Sweater Wrap for Women - Celtic Tribal Triangle Scarf Renaissance Wedding ArmyGreen
L'VOW$20.984.7★
Biddy Murphy Merino Wool Scarf for Women & Men Soft Brushed 100% Pure Wool 12 x 71 Handmade in Ireland Luxury Gift Beige Rust Pink
Biddy Murphy$97.084.6★
Demand & seasonality
Weekly Amazon search volume, last 79 weeks — -92.0% search growth over the last 90 days.Peak months: Feb, Mar · busiest ÷ quietest = 27.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Its very soft”
“I love the color”
“Its well made”
“Lightweight and a great size”
“As described”
“excellent price point”
“Looks warm and soft”
“Gift appreciated”
“Nice and comfortable”
“I also love the design I think the picture is very accurate to how it looks in person”
What buyers complain about
“it did not match my outfit”
“Thin and narrow”
“Its about as thick as a thin flannel shirt”
“The material is very cheap”
“I'm disappointed that the color lacks intensity”
“Quite small, not great quality”
“not at all like it is pictured”
“Not the cheapest”