spongebob croc charms
Skip itWeak search conversion (0.6%) — this niche doesn't clear our bar today.
Avg price
Incredible$32.18avg listing price — sweet spot $15–$100
Price range
Great$5.07–$77.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.3%return rate — above 6% kills the launch gate
Review moat
Okay2,117.18avg incumbent reviews — the moat a new listing must climb
Growth
Okay+3.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad93%top-5 brand share — brand-locked demand
Market size
Bad$42K$42K/yr · 205K searches
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Competition
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
105
Top-5 brand share
93%
Open market
5%
- Crocs80%
- Josmo4%
- SPONGEBOB SQUAREPANTS3%
- HEYDUDE3%
- Zen Monkey Studios3%
- Ground Up2%
- Open — no brand owns it (4 brands, 5%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 38 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Crocs Unisexs Jibbitz Shoe Nickelodeon Spongebob Multi Pack Charms Characters 5 Pack
Crocs$16.124.8★99 rev
Crocs Unisex-Adult Spongebob Squarepants Classic Clog Melon 5 Men/7 Women
Crocs$72.564.6★378 rev
Crocs Unisex-Adult Spongebob Squarepants Classic Clog Banana 6 Men/8 Women
Crocs$76.944.6★378 rev
Crocs Kids Stitch Classic Clogs for Kids - Ethylene Vinyl Acetate Round Toe Design Pivot Heel Strap (Toddler) Stitch/Floral 6 Toddler M
Crocs$30.574.8★578 rev
Crocs Jibbitz Icon Pack Shoe Charms | Jibbitz Nick Jr. Small
Crocs$11.124.7★6,896 rev
Newest
by launch date
Ground Up SpongeBob SquarePants Adult Unisex 3D Plush House Slippers Officially Licensed Soft Cozy Indoor Slippers with Cushioned Comfort Sizes XSL
Ground Up$28.8650 rev
Ground Up SpongeBob SquarePants Adult Unisex 3D Plush House Slippers Officially Licensed Soft Cozy Indoor Slippers with Cushioned Comfort Sizes XSL
Ground Up$29.0050 rev
30/1000Piece Premium Charm Collection - Mix & Match Fun for Every Style No Duplicates Universal Fit Easy Install for Sneakers Sandals & Wristbands Ideal Gift Set for Adults & Teens (30PCS One Size)
Fancharms$5.07198 rev
Crocs Unisex Kids Classic Marbled Tie-Dye Clogs (Toddler) Atmosphere/Multi Glow 9 Toddler Medium
Crocs$37.589,282 rev
Crocs Unisex-Adult Classic Fleece Lined Clogs Fuzzy Slippers for Women and Men Sepia 11 Women/9 Men
Crocs$40.45545 rev
Trending
90-day click momentum
SPONGEBOB SQUAREPANTS Clogs Yellow US 2
SPONGEBOB SQUAREPANTS$29.324.7★
Crocs Unisex Classic Marbled Tie-Dye Clogs (Toddler) Orange Zing/Multi 6 Medium
Crocs$36.044.8★
Crocs Jibbitz Shoe Charms - Lilo & Stitch Disney 5 Pack
Crocs$14.534.6★
Crocs Unisex Spongebob Squarepants Classic Clog Spongebob/Squidward Men 4 Women 6 Medium
Crocs$76.154.6★
Crocs Unisex Kids Classic Marbled Tie-Dye Clogs (Toddler) Atmosphere/Multi Glow 9 Toddler Medium
Crocs$37.584.8★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +3.6% search growth over the last 90 days.Peak months: Jul, Aug, Dec · busiest ÷ quietest = 3.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality and exactly as described”
“it's exactly as described”
“keep my feet warm”
“Great design”
“Very comfy”
“Color is vibrant”
“fit me perfectly”
“Product is built sturdy”
“Great price”
“the shoes are incredibly soft”
What buyers complain about
“Fits off brand & Crocs”
“The arms on the shoes broke off within a week”
“the quality is terrible”
“I wish I would have gotten them in a darker color”
“These are not beads. These are not drilled, maybe I sped through the listing but I expected beads and got tiny plastic pieces with no holes.”
“the size large does not fit a person who wears a size 10 you would need an extra large for that they're a little awkward to walk in this should not be adult slippers definitely for kids”
“Not worth the price for the Jibbitz”
“Not the easiest to put on”