rain pants women
Worth a lookShows a sweet-spot price point ($29.80 avg), but high returns (17.5%) keeps it on the watch list.
Avg price
Incredible$29.80avg listing price — sweet spot $15–$100
Price range
Great$13.24–$79.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+73.4%90-day search growth — must beat 0% to launch
Competition
Great36%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Review moat
Okay2,440.77avg incumbent reviews — the moat a new listing must climb
Market size
Okay$104K$104K/yr · 287K searches
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Returns
Bad17.5%return rate — above 6% kills the launch gate
Competition
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
17 falling
Sellers
50
Top-5 brand share
79%
Open market
17%
- 33,000ft35%
- iCreek21%
- baleaf9%
- FROGG TOGGS7%
- Columbia7%
- Outdoor Ventures4%
- Open — no brand owns it (11 brands, 17%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 48 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
33 000ft Womens Rain Pants Lightweight Waterproof Rain Over Pants Windproof Hiking Pants for Outdoor Fishing Rainy Day Black
33,000ft$29.734.5★2,677 rev
baleaf Womens Hiking Pants Quick Dry Water Resistant Lightweight Joggers Pant for All Seasons Elastic Waist Black Size M
baleaf$32.624.5★22,354 rev
33 000ft Packable Rain Pants for Women Waterproof Pants Lightweight Rain Over Pants Outdoor Windproof Pant for Golf Hiking Black
33,000ft$23.254.4★997 rev
iCreek Womens Waterproof Rain Pants Packable Hiking Pants Over Pants Windproof Lightweight for Outdoor Hiking Golf Fishing (Black Small/29 Inseam)
iCreek$18.934.2★479 rev
Columbia Womens Storm Surge II Waterproof Rain Pant Black Large
Columbia$51.224.5★258 rev
Newest
by launch date
COPYLEAF Parachute Cargo Pants Women Elastic Waisted Lightweight Water Resistant Baggy Joggers with 4 Pockets(Black L)
COPYLEAF$19.05115 rev
MARMOT Womens Precip Eco Waterproof Rain Full Zip Pants - Long Black Large
MARMOT$79.4020 rev
RainRider Rain Pants Waterproof Men Women Lightweight Rain Over Trousers Cargo Hiking Pants for Golf Riding Fishing(Khaki L)
RainRider$32.7024 rev
RainRider Rain Pants for Men Women Waterproof Over Pants Windproof Hiking Rain Gear for Golf Outdoor Fishing(Khaki L)
RainRider$28.4324 rev
BenBoy Womens Rain Pants Lightweight Waterproof Windproof Rain Over Pants for Outdoor Hiking Fishing Rainy Snow Day YK5918W-Black-L
BenBoy$18.2386 rev
Trending
90-day click momentumCOPYLEAF Parachute Cargo Pants Women Elastic Waisted Lightweight Water Resistant Baggy Joggers with 4 Pockets(Black L)
COPYLEAF$19.054.6★
MARMOT Womens Precip Eco Waterproof Rain Full Zip Pants - Long Black Large
MARMOT$79.404.7★
RainRider Rain Pants for Men Women Waterproof Over Pants Windproof Hiking Rain Gear for Golf Outdoor Fishing(Khaki L)
RainRider$28.434.3★
RainRider Rain Pants Waterproof Men Women Lightweight Rain Over Trousers Cargo Hiking Pants for Golf Riding Fishing(Khaki L)
RainRider$32.704.5★
Heathyoga Cargo Pants Women Fleece Lined Leggings Waterproof Hiking Pants Women Thermal Pants Warm Wide Leg Sweatpants Winter
Heathyoga$25.544.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +73.4% search growth over the last 90 days.Peak months: Jul, Aug · busiest ÷ quietest = 2.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“They fit like a dream”
“Super comfortable”
“Affordable quality”
“so they have the added benefit of providing a bit of warmth on a chilly day”
“Good for wind”
“Super comfortable and I love all the pockets”
“Nice light weight option for walking, running & hiking”
“Great waterproof pants”
“Great daily wear pants”
“Great bargain”
What buyers complain about
“Too short”
“Water RESISTANT not water proof”
“ripped pretty fast”
“Fairly cheap”
“Didn't work on keeping me dry”
“not very thick”
“Baggy thighs”
“Funky smell despite washing”
“it can feel pretty uncomfortable”
“If you don't want the elastic at the ankle”