puerto rico hat
Skip itSoft demand (-35.5% this quarter) — this niche doesn't clear our bar today.
Competition
Great21%top-5 click share — an open shelf
Review moat
Great157.94avg incumbent reviews — the moat a new listing must climb
Avg price
Great$21.33avg listing price — sweet spot $15–$100
Price range
Great$10.06–$55.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good61%top-5 brand share — brands hold most of the demand
Returns
Okay3.5%return rate — above 6% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$74K$74K/yr · 358K searches
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-35.5%90-day search growth — must beat 0% to launch
Competition
Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.Brands
34 falling
Sellers
37
Top-5 brand share
61%
Open market
33%
- Trendy Apparel Shop24%
- JLGUSA12%
- AKMCBSH10%
- Bukesiyi8%
- Speedy Pros7%
- Peligro Sports6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 94 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bukesiyi Puerto Rico Flag Embroidery Baseball Cap Vintage Adjustable Dad Hats for Men & Women Strap Snapback Washed Black
Bukesiyi$20.064.6★112 rev
Trendy Apparel Shop Puerto Rico PR Embroidered Soft Crown 100% Brushed Cotton Cap - Stone
Trendy Apparel Shop$19.884.5★144 rev
Trendy Apparel Shop PR 3D Embroidered Snapback Trucker Cap with Puerto Rico Flag - Red Red
Trendy Apparel Shop$19.954.8★125 rev
Snapback Hats Men Puerto Rico Flag Hat Flat Bill Hat for Men Adjustable Snap Back Flat Brim Cool Fitting Hats Mens Basketball Cap Hip Hop Trucker caps Accessories Mens Fishing Gifts
FACITE$14.814.4★89 rev
Puerto Rico Snap Back Caps with Embroidery PR Logo (Snapback M. Gold/M. Silver)
Peligro Sports$30.014.8★331 rev
Newest
by launch date
Puerto Rico Flag Bucket Hat for Women Men Fisherman Hat Packable Sun Cap Travel Outdoor Beach Caps
FUIWTTR$13.650 rev
JERGHATS 787 Domino Snapback Hat Puerto Rico Inspired Cap Premium Embroidery Flat Brim Adjustable Fit Urban Streetwear Style
JERGHATS$25.122 rev
SEROLIS Puerto Rico Flag Baseball Cap - Lightweight Snapback Hat for Running Traveling Outdoor Activities
SEROLIS$16.713 rev
HUWAAI Puerto Rican Flag Frog Hibiscus Men Women Baseball Cap Adjustable Classic Cotton Vintage Washed Plain Hat Golf Dad Hat for Running Workouts Outdoor Red
HUWAAI$15.358 rev
JERGHATS Puerto Rico Snapback Hat 787 Boricua Baseball Cap with Flag & Island Map Design (Red/Blue)
JERGHATS$35.813 rev
Trending
90-day click momentum
Bukesiyi Vintage Puerto Rico Flag Hat - Embroidered Puerto Rican Baseball Cap for Men Women Soft Cotton Adjustable Dad Hat Washed Navy Blue
Bukesiyi$19.814.6★
Bukesiyi Vintage Puerto Rico Flag Hat - Embroidered Puerto Rican Baseball Cap for Men Women Soft Cotton Adjustable Dad Hat Washed Grey
Bukesiyi$19.924.6★
JERGHATS Puerto Rico Snapback Hat 787 Boricua Baseball Cap with Flag & Island Map Design (Red/Blue)
JERGHATS$35.813.5★
HUWAAI Puerto Rican Flag Frog Hibiscus Men Women Baseball Cap Adjustable Classic Cotton Vintage Washed Plain Hat Golf Dad Hat for Running Workouts Outdoor Red
HUWAAI$15.353.8★
GDIQ Puerto Rico Baseball Cap with Taino Frog Boricua Mi Orgullo Gifts
GDIQ$17.874.8★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -35.5% search growth over the last 90 days.Peak months: Feb, Jun · busiest ÷ quietest = 2.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality Baseball Cap”
“It fits great has an adjustable size”
“comfy the material is very good”
“The color is great”
“Its very pretty and comfortable”
“Good design”
“This hat is definitely worth the money”
“looks exactly like the photos provided”
“The distressed style gives it a unique look that stands out more than a standard plain hat”
“Nice quality cap and embroidery”
What buyers complain about
“Too small”
“it felt cheap”
“Shape was off”
“The price crazy 🤪 economic”
“The stitching was horrible”
“it might not last as long as some of the more expensive bucket hats”
“The material is a bit thin”