pokemon keychain
Skip itWeak search conversion (0.8%) — this niche doesn't clear our bar today.
Returns
Great1.4%return rate — above 6% kills the launch gate
Avg price
Great$17.72avg listing price — sweet spot $15–$100
Competition
Great36%top-5 click share — an open shelf
Price range
Good$4.88–$37.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Review moat
Okay2,181.67avg incumbent reviews — the moat a new listing must climb
Growth
Okay+1.2%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$78K$78K/yr · 587K searches
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Competition
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
21 falling
Sellers
175
Top-5 brand share
65%
Open market
29%
- Pokémon25%
- Squishmallows13%
- Finex11%
- Nintendo8%
- AMZFAVOR7%
- Sanei7%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 46 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Finex 4 Pcs Set Manga Priates Keychain for Backback Daypack Automotive Car Key Tote Bag - Japanese Style Anime
Finex$14.324.7★142 rev
Squishmallows Original Pokmon Pikachu Clip - Ultrasoft Official Jazwares Plush
Squishmallows$12.034.8★308 rev
Plush Keychains Bulk for Kids 24Pcs Cute Fuzzy Pom Pom Ball Keychain Toys with Legs Back to School Party Favor for Boys Girls Kids Classroom Gifts Prizes Xmas Gift Goodie Bag Filler Backpack Charms
AMZFAVOR$20.754.6★70 rev
LEQDO Pokemon Keychain 2-Piece Key Chain Wristlet Car Charms Kawaii Cartoon Backpack Keychain
LEQDO$13.894.6★13 rev
BONICI Creative Cute Lovely Penguin Pendant Keychain Gift - For Handbag Purse Backpack Car Keys
BONICI$10.984.8★639 rev
Newest
by launch date
Pokemon Keychain Set - 4pc Bundle of 3D Character Figure Light Up Keyrings: Pikachu Bulbasaur Psyduck Piplup Plus Bookmark More Keyrings Pack
Pokémon$24.770 rev
LEQDO Pokemon Keychain 2-Piece Key Chain Wristlet Car Charms Kawaii Cartoon Backpack Keychain
LEQDO$13.8913 rev
Pokmon Center: Togepi Lil Friends Plush Key Chain
Pokémon$18.842 rev
Pokmon Center: Pikachu Lil Friends Plush Key Chain
Pokémon$18.670 rev
Pokmon Center: Pichu Little Daydream Plush Key Chain
Pokémon$29.893 rev
Trending
90-day click momentumLEQDO Pokemon Keychain 2-Piece Key Chain Wristlet Car Charms Kawaii Cartoon Backpack Keychain
LEQDO$13.894.6★
Finex 4 Pcs Set Manga Priates Keychain for Backback Daypack Automotive Car Key Tote Bag - Japanese Style Anime
Finex$14.324.7★
Pokmon Center: Togepi Lil Friends Plush Key Chain
Pokémon$18.845.0★
Pokemon Keychain Set - 4pc Bundle of 3D Character Figure Light Up Keyrings: Pikachu Bulbasaur Psyduck Piplup Plus Bookmark More Keyrings Pack
Pokémon$24.770.0★
Pokmon Center: Pikachu Lil Friends Plush Key Chain
Pokémon$18.670.0★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +1.2% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.7×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality”
“Cards collectibles”
“Affordable price”
“Cute gift”
“Perfect size”
“didn't taste too artificial”
“exactly what I wanted”
“Colors were great”
“She is very soft, fluffy and cute”
“the chain looks great”
What buyers complain about
“A little pricey”
“Cheap”
“the listing is extremely misleading”
“BUT A LITTLE LARGE”
“broke almost immediately”
“our biggest issue is switching between colors”
“Not very sturdy”
“This is a scam”
“its not my gift”
“just dont expect anything new”