pink umbrella
Worth a lookShows a sweet-spot price point ($23.18 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$23.18avg listing price — sweet spot $15–$100
Brand share
Great54%top-5 brand share — no brand owns this niche
Price range
Great$6.73–$118.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great40%top-5 click share — an open shelf
Returns
Good2.3%return rate — above 6% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Good+32.2%90-day search growth — must beat 0% to launch
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Market size
Okay$117K$117K/yr · 183K searches
Review moat
Bad8,144.77avg incumbent reviews — the moat a new listing must climb
Competition
Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.Brands
33 falling
Sellers
43
Top-5 brand share
54%
Open market
41%
- Yoobure27%
- SoulRain14%
- GORILLA GRIP5%
- Shinok5%
- Seniny4%
- AMMSUN4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 47 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SoulRain Umbrellas for Rain Durable & Compact Umbrella Backpack Purse Portable Umbrella for Travel - Auto Open Close Strong Fiberglass(Pink)
SoulRain$10.124.5★310 rev
Yoobure Windproof Travel Umbrella Automatic Umbrellas for Rain - Compact Folding Umbrella with UV Protection Lightweight Portable Design for Backpack/Walking/Car Sun & Storm Ready
Yoobure$9.724.5★2,913 rev
Yoobure Windproof Travel Umbrellas for Rain - Portable & Compact Umbrella for Backpack Car UV Umbrellas for Sun Protection Automatic Folding Small Umbrella in Macaron for Kids Women Colorful
Yoobure$9.524.5★214 rev
Yoobure Windproof Travel Umbrella - Automatic Umbrellas for Rain Compact Folding Umbrella with UV Protection Lightweight Portable Design for Backpack/Walking/Car Sun & Storm Ready
Yoobure$9.684.5★2,913 rev
GORILLA GRIP Compact Travel Size Umbrella for Rain Sleek Design Fits Backpack Purse and Carry On Lightweight Under 1lb One Click Open and Close Wind Resistant Durable Waterproof Quick Dry Pink
GORILLA GRIP$17.404.5★4,090 rev
Newest
by launch date
Yoobure Travel Umbrella Portable Compact Umbrellas Pocket Mini for Purse Umbrellas for UV Sun & Rain Small for Backpack Umbrella with Case Folding for Kids Women
Yoobure$9.483,573 rev
HIPPIH Compact Travel Umbrella for Rain - Windproof Automatic Umbrellas UV Umbrella for Sun Protection with Black Anti-UV Coating Portable Small Umbrellas for Backpack Car Walking Kids Women
HIPPIH$9.63103 rev
wfljl Transparent Umbrella 11-Inch with Pink Cherry Blossom Design Clear Umbrellas for Rain for Daily Use and Outdoor
wfljl$10.4727 rev
AreShark 7ft Patio Umbrella with Fringe UPF50+ Beach Umbrella for Table Pool & Garden Portable Outdoor Tassels Umbrella w/Fiberglass Ribs&Push Bottom Tilt(Light Pink)
AreShark$68.5680 rev
Seniny Umbrellas for Rain with Ring Buckle - Travel Umbrella Compact for Backpack Car Walking Automatic UV Umbrella for Sun Protection Small Portable & Folding Umbrellas for Windproof Women Kids
Seniny$10.73206 rev
Trending
90-day click momentumYoobure Travel Umbrella Portable Compact Umbrellas Pocket Mini for Purse Umbrellas for UV Sun & Rain Small for Backpack Umbrella with Case Folding for Kids Women
Yoobure$9.484.2★
Repel Windproof Travel Umbrella - Compact & Withstands Winds up to 100MPH Strongest Premium Auto Folding Umbrella for Rain and Sun - Durable Light & Portable for Women & Men Fits Backpack & Cars
Repel Umbrella$28.724.5★
Seniny Umbrellas for Rain with Ring Buckle - Travel Umbrella Compact for Backpack Car Walking Automatic UV Umbrella for Sun Protection Small Portable & Folding Umbrellas for Windproof Women Kids
Seniny$10.734.4★
Rain-Mate Compact Travel Umbrella - Pocket Portable Folding Windproof Mini Umbrella - Auto Open and Close Button and 8 Rib Reinforced Canopy
Rain-Mate$14.184.4★
HIPPIH Compact Travel Umbrella for Rain - Windproof Automatic Umbrellas UV Umbrella for Sun Protection with Black Anti-UV Coating Portable Small Umbrellas for Backpack Car Walking Kids Women
HIPPIH$9.634.6★
Demand & seasonality
Weekly Amazon search volume, last 101 weeks — +32.2% search growth over the last 90 days.Peak months: Aug · busiest ÷ quietest = 3.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality, good price, good size and arrived on time”
“Pretty and sturdy”
“Material feels durable”
“easy to carry”
“holds up well in the wind”
“Great Value”
“fits perfectly in my bag”
“Looks Just like the photo”
“Compact enough for traveling”
“Color is very pretty”
What buyers complain about
“Broke after one use”
“Also, the handle is way too short”
“Horrible quality control”
“not user friendly”
“Flimsy”
“it will not stand up to any kind of weather”
“Way Too Heavy”
“Not Windproof :”
“Not baby pink”
“not as described”