pig ears costume
Skip itSoft demand (-25.8% this quarter) — this niche doesn't clear our bar today.
Review moat
Great193.31avg incumbent reviews — the moat a new listing must climb
Brand share
Great51%top-5 brand share — no brand owns this niche
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay$10.77avg listing price — sweet spot $15–$100
Price range
Okay$5.51–$20.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad7.0%return rate — above 6% kills the launch gate
Market size
Bad$80K$80K/yr · 144K searches
Growth
Bad-25.8%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
23 falling
Sellers
30
Top-5 brand share
51%
Open market
44%
- Jmkcoz16%
- HODRME10%
- Bvrbaory9%
- Chasing DreamsMRL8%
- COCIDE7%
- KICOSY5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 29 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Jmkcoz Plush Animal Ears and Horns Headband Animal Cosplay Costume Headwear for Halloween Christmas Carnival Theme Party (Pig)
Jmkcoz$8.074.6★292 rev
Bvrbaory Pig Costume Set Pig Ears Headband Tail Nose Bow Tie Animal Fancy Costume Accessories Pink Pig Cosplay Set for Kids Christmas Dress up Party
Bvrbaory$8.104.5★173 rev
Chasing DreamsMRL Pig Ears Costume Plush Piglet Ear Headband Nose Cute Pink Animal Headwear for Cosplay Halloween Adult Woman(2PCS)
Chasing DreamsMRL$8.684.7★13 rev
HODRME 4 Pieces Pig Ears and Tail Set-Pink Pig Headband Tail Nose Bow Tie Cosplay Party Halloween Costume Accessories (1 Set)
HODRME$9.654.8★56 rev
COCIDE Pig Ears Headbands Peppa Pig Costume Miss Piglet for Women Piggy Mask for Adults Tail Shrek Nose and Bow Tie Halloween Dress Up Party Decoration Accessories Set
COCIDE$10.434.6★51 rev
Newest
by launch date
Vovii 3Pcs Pig Ears Headband for Women and Girls Furry Animal Headbands Hair Accessories for Adult Halloween Cosplay Costume Makeup Washing FacePink
Vovii$13.126 rev
Aprince Pig Ears Headband Halloween Peppa Piglet Costume Set for Women Adult Pink Animal Tail Nose and Bow Tie Cosplay Dress up Theme Party Accessories
Aprince$7.908 rev
Chasing DreamsMRL Pig Ears Costume Plush Piglet Ear Headband Nose Cute Pink Animal Headwear for Cosplay Halloween Adult Woman(2PCS)
Chasing DreamsMRL$8.6813 rev
KEPATO Animal Ears Headbands Jungle Safari Party Favors Wild One Birthday Decorations Photo Booth Props for Halloween & Party (Pig)
KEPATO$6.998 rev
Moikolok Pig Ears Headband Pink Piggy Headband for Adult Halloween Cosplay Hairband Themed Birthday School Event Hair Accessories
Moikolok$6.82112 rev
Trending
90-day click momentumAprince Pig Ears Headband Halloween Peppa Piglet Costume Set for Women Adult Pink Animal Tail Nose and Bow Tie Cosplay Dress up Theme Party Accessories
Aprince$7.903.8★
KEPATO Animal Ears Headbands Jungle Safari Party Favors Wild One Birthday Decorations Photo Booth Props for Halloween & Party (Pig)
KEPATO$6.994.4★
Moikolok Pig Ears Headband Pink Piggy Headband for Adult Halloween Cosplay Hairband Themed Birthday School Event Hair Accessories
Moikolok$6.824.6★
Vovii 3Pcs Pig Ears Headband for Women and Girls Furry Animal Headbands Hair Accessories for Adult Halloween Cosplay Costume Makeup Washing FacePink
Vovii$13.124.9★
HODRME 6 PCS Pig Ears Headband-Halloween Christmas Festival Theme Party Animal Cosplay Costume Headbands
HODRME$18.104.4★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -25.8% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 19.7×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“The quality exceeded my expectations — everything was well-made”
“Cute and comfortable”
“It was the perfect fit”
“As described”
“made our peppa pig part fun”
“Really cute soft no sharper hard edges so its comfortable on the kiddo”
“Getting her dressed was quick and easy, which any parent of a preschooler knows is a blessing”
“No tearing, no fading, and it stayed comfortable on her the whole time without any complaints, which is a big deal for a little one”
“it held up great through an entire day of wear”
“the colors were vibrant”
What buyers complain about
“It did smell though”
“didnt fit my costume”
“Dirty”
“It came dirty and pre used”
“the elastic on the tails ripped off as soon as you stretched them”