payday 2 mask
Skip itA small market ($4K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$40.57avg listing price — sweet spot $15–$100
Review moat
Great140.85avg incumbent reviews — the moat a new listing must climb
Price range
Great$9.87–$115.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Growth
Good+28.2%90-day search growth — must beat 0% to launch
Returns
Good2.9%return rate — above 6% kills the launch gate
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Competition
Bad79%top-5 click share — a locked-up shelf
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$4K$4K/yr · 57K searches
Competition
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
12 flat
Sellers
17
Top-5 brand share
84%
Open market
12%
- Masfrida27%
- Devon's Home20%
- King Ma17%
- Gaya Entertainment13%
- SENQFUN6%
- XMKJCHA4%
- Open — no brand owns it (6 brands, 12%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Ghost Skull Mask Full Face Unisex for War Game Outdoor Sport Halloween Cosplay (one Size Mask)
Masfrida$13.254.3★338 rev
Devons Home Payday 2 Mask Cosplay Mask Halloween Masquerade Party Theme Game Character Props (Dallas)
Devon's Home$39.004.3★25 rev
King Ma Payday2 Unisex Cosplay Mask Halloween Costumes
King Ma$28.993.2★17 rev
Gaya Entertainment GE2162 Payday 2 Face Mask Chains
Gaya Entertainment$115.084.5★164 rev
SENQFUN Payday2 Mas k - Game Character Cosplay Mask for Halloween Unisex Resin Mask for Costume Parties Masquerade (dallas)
SENQFUN$29.524.0★1 rev
Newest
by launch date
QWC Resin Clown Mask for Halloween Scary Halloween Mask Dallas/Wolf/Chains/Hoxton Theme Game Cosplay Mask (Wolf)
QWC$36.040 rev
SENQFUN Payday2 Mas k - Game Character Cosplay Mask for Halloween Unisex Resin Mask for Costume Parties Masquerade (dallas)
SENQFUN$29.521 rev
XMKJCHA Payday2 Mask Dallas/Wolf/Chains Airsoft Full Face Paintball Mask Theme Game Cosplay Mask(Payday 2 Airsoft Mask)
XMKJCHA$65.620 rev
Gmasking 2018 Exclusive Latex Cartoon Rooster Head Mask Adult Halloween Chicken Costume
Gmasking$31.68201 rev
DPI Merchandise Payday 2 Sydney Face Mask
DPI Merchandise$42.750 rev
Trending
90-day click momentumXMKJCHA Payday2 Mask Dallas/Wolf/Chains Airsoft Full Face Paintball Mask Theme Game Cosplay Mask(Payday 2 Airsoft Mask)
XMKJCHA$65.620.0★
ROCKBROS Ski Mask for Men Summer Cooling Balaclava Face Mask Neck Gaiter Breathable Motorcycle Cycling Black
ROCKBROS$9.874.6★
Ghost Mask Skull Full Face Mask for War Game Outdoor Sport
Wandamaga$14.304.4★
Ghost Skull Mask Full Face Unisex for War Game Outdoor Sport Halloween Cosplay (one Size Mask)
Masfrida$13.254.3★
SENQFUN Payday2 Mas k - Game Character Cosplay Mask for Halloween Unisex Resin Mask for Costume Parties Masquerade (dallas)
SENQFUN$29.524.0★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +28.2% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 8.7×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great product”
“Super affordable”
“The material is nice, breathable, and thin”
“Comfortable”
“Great all around mask fits very good looks amazing”
“very soft works great for wearing under motorcycle helmet I would definitely buy the same mask again and again and I would absolutely recommend it to everyone needing one as well”
What buyers complain about
“however I don't feel like it fits my face properly or as tightly as I would want”
“breathing was my a problem”