pashmina rave
Skip itHigh returns (7.9%) — this niche doesn't clear our bar today.
Price range
Great$8.71–$59.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$15.11avg listing price — sweet spot $15–$100
Brand share
Good63%top-5 brand share — brands hold most of the demand
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Growth
Good+37.6%90-day search growth — must beat 0% to launch
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,878.73avg incumbent reviews — the moat a new listing must climb
Market size
Okay$109K$109K/yr · 194K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Returns
Bad7.9%return rate — above 6% kills the launch gate
Competition
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.Brands
23 rising
Sellers
31
Top-5 brand share
63%
Open market
30%
- FURTALK16%
- Ciormis16%
- QIUTIMIY13%
- Nonakgado9%
- RIIQIICHY9%
- Wendyfull7%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 30 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
QIUTIMIY Paisley Pashmina Shawl Wrap Women Reversible Vintage Jacquard Pashmina Rave Scarf with Fringe for Evening Wedding(Flower3-Black)
QIUTIMIY$13.904.6★434 rev
RIIQIICHY Scarfs for Women Winter Black Pashmina Shawls and Wraps for Evening Dresses Warm Large Scarves Wedding Shawl
RIIQIICHY$15.264.7★13,756 rev
FURTALK Pashmina Shawl Wraps for Women Evening Dresses Blanket Scarves Fashion Scarf Wedding Gifts
FURTALK$15.224.7★7,498 rev
Ciormis Womens Pashmina Scarf Shawls and Wraps for Evening Dress Bridesmaid Wedding Bridal Winter Soft Warm Scarves(Black)
Ciormis$10.694.6★558 rev
Ciormis Black Rave Shawls Elegant Blanket Pashmina Scarves for Women Winter Evening Party(US-Black)
Ciormis$12.344.6★1,001 rev
Newest
by launch date
Nydotd Paisley Feel Shawls Wraps for Women Rave Scarf Silky Wrap Scarves for Weddings Evening Dresses Travel
Nydotd$9.7310 rev
GERINLY Sparkle Black Scarf for Women Rhinestone Pearl Scarves Glitter Head Scarf Bling Bling Shawl and Wraps Cotton (Black)
GERINLY$12.659 rev
Nonakgado Rave Pashmina Scarf-WomenS Black Paisley Pashmina Shawls and Wraps for Evening Dresses(Sy5-Black)
Nonakgado$9.98118 rev
PULI Womens Black Pashmina Shawl Wraps for Evening Dress Large Scarf Blanket Long Wedding Bridal Winter Warm Shoulder Wrap
PULI$30.62436 rev
Jmkcoz Womens Pashmina Shawls Wraps Scarf for Evening Dresses Bridal Bridesmaid Wedding Winter Large Warm Soft Silky Scarves (Black)
Jmkcoz$8.71229 rev
Trending
90-day click momentumGERINLY Sparkle Black Scarf for Women Rhinestone Pearl Scarves Glitter Head Scarf Bling Bling Shawl and Wraps Cotton (Black)
GERINLY$12.654.8★
Nydotd Paisley Feel Shawls Wraps for Women Rave Scarf Silky Wrap Scarves for Weddings Evening Dresses Travel
Nydotd$9.734.8★
Nonakgado Rave Pashmina Scarf-WomenS Black Paisley Pashmina Shawls and Wraps for Evening Dresses(Sy5-Black)
Nonakgado$9.984.8★
Ciormis Womens Pashmina Scarf Shawls and Wraps for Evening Dress Bridesmaid Wedding Bridal Winter Soft Warm Scarves(Black)
Ciormis$10.694.6★
RUI VTRON Pashmina Shawl Wraps for Women Black Large Winter Scarf Soft Shawls and Wraps for Evening Dresses Shawl for Wedding
RUI VTRON$11.084.7★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +37.6% search growth over the last 90 days.Peak months: Mar, Apr, Dec · busiest ÷ quietest = 8.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great Product, exactly what I ordered”
“Buttery Soft”
“Nice and warm”
“as advertised”
“Good price”
“Very beautiful colors”
“Perfect fit”
“Quality and soft material”
“Cute and lightweight”
“Very comfortable”
What buyers complain about
“Cheap material”
“Definitely not the thickest material”
“Deceitful advertising”
“I didnt like color blend”
“if def doesnt make you any warmer”
“Item looks used”
“it's too narrow”
“POOR QUALITY”
“Looks expensive on”
“The weave is very prone to snagging”