orange shoes
Worth a lookShows a fragmented shelf (top 5 take 16% of clicks), but weak search conversion (0.3%) keeps it on the watch list.
Competition
Incredible16%top-5 click share — an open shelf
Brand share
Incredible33%top-5 brand share — no brand owns this niche
Avg price
Incredible$37.68avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Good+25.5%90-day search growth — must beat 0% to launch
Price range
Good$13.12–$173.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad5,205.77avg incumbent reviews — the moat a new listing must climb
Market size
Bad$70K$70K/yr · 741K searches
Returns
Bad9.6%return rate — above 6% kills the launch gate
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Competition
Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.Brands
59 rising
Sellers
134
Top-5 brand share
33%
Open market
62%
- Wrezatro8%
- Adokoo7%
- Mishansha6%
- adidas6%
- hash bubbie6%
- Nike6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 164 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Adokoo Canvas Tennis Shoes for Women Low Top Casual White Black Sneakers for Women Lace Up Fashion Comfortable Walking Shoes (Orange 9)
Adokoo$19.044.5★4,638 rev
Unisex Low Top Lace Up Casual Canvas Shoes for Women and Men Comfortable Lightweight Classic Fashion Sneakers Popular 2026 Zapatillas Casual De Lona De Moda para Hombre Y Mujer Orange
LIFESPELL$19.314.5★1,403 rev
Womens Running Shoes Breathable Mesh Walking Shoes Slip on Tennis Sneakers Fashion Non Slip Work Sport Gym Cross Trainer Orange
Wrezatro$28.724.2★4,194 rev
Womens Running Shoes Breathable Mesh Walking Shoes Slip on Tennis Sneakers Fashion Non Slip Work Sport Gym Cross Trainer Orange
Wrezatro$37.084.2★4,194 rev
Mishansha Sneakers Womens Lightweight Air Cushion Gym Fashion Tennis Shoes Breathable Walking Running Athletic Sport Orange 8
Mishansha$37.184.1★16,119 rev
Newest
by launch date
adidas Womens VL Court Bold Ray Blue/Impact Orange/Gum 7
adidas$58.713,830 rev
adidas Womens VL Court Bold Ray Blue/Impact Orange/Gum 9
adidas$57.913,830 rev
adidas Womens Hoops Classic W White/Bliss Pink/White 4.5
adidas$36.4569 rev
adidas Womens VL Court Bold Pure Orange/Lucid Pink/Gum 10
adidas$65.503,830 rev
MEFOUND Womens Ballet Flats Shoes Comfortable PU Leather Dress Slip on Shoes Teacher Business Casual (Orange.US8)
MEFOUND$20.79419 rev
Trending
90-day click momentum
Aerosoles Womens Day Drive Loafer Orange Faux Pebbled Leather 8W
Aerosoles$47.384.1★
Nike Mens Court Vision Mid Turf Orange/Black-Sail 10.5
Nike$78.274.5★
adidas Womens Hoops Classic W White/Bliss Pink/White 4.5
adidas$36.454.5★
Nike Mens Journey Run Road Running Shoes Black/Total Orange-Anthracite-Wolf Grey 11
Nike$83.764.6★
MEFOUND Womens Ballet Flats Shoes Comfortable PU Leather Dress Slip on Shoes Teacher Business Casual (Orange.US8)
MEFOUND$20.794.2★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +25.5% search growth over the last 90 days.Peak months: Jun, Sep, Oct · busiest ÷ quietest = 4.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Cute and comfortable”
“Fits great”
“bright color”
“Good for the price”
“But they are reasonably well-made”
“As advertised”
“gives him lots of support”
“durable”
“Great arch support, too”
“I loved the style”
What buyers complain about
“Runs large”
“Not comfortable”
“Doesnt feel like top-of-the-line quality”
“Not durable”
“Used shoes”
“Definitely narrow in the toes”
“There is little-to-no arch support”
“Material isnt good as expected”
“The color was too bright”
“some of the stitching is coming apart where the sides are attached near the toes”