newborn coat
Skip it49/100a small market ($2K/yr) — newborn coat doesn't clear our bar today.
Market/yr
$2K
Growth (1y)
+207.7%
Products
76
Brands
31
was 51 a year ago
Sellers
33
Price range
$10.16–$47.28
Returns
5.5%
Rating
4.7★
Skip it
Scored 49/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +207.7% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.7×
Competition
- AiWMGL24%
- Babymine16%
- Simple Joys by Carter's15%
- XMWEALTHY5%
- Fairy Baby5%
- SKYTWO4%
- Other (25 brands)31%
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen. 31 brands and 33 sellers compete here.
Brands
31 falling
was 51 a year ago
Sellers
33
Top 5 brand share
65%
Product shelf
All 76 tracked products in this niche.
AiWMGL Newborn Baby Bear Outfit Suit With Fold-Over Mittens and Footies Girls Boys 0-3 Months Winter Fleece Clothes Suit Hooded Jumpsuit Romper Snowsuit
AiWMGL
$19.634.5★1,465 reviews
AiWMGL Newborn Baby Bear Outfit Suit With Fold-Over Mittens and Footies Girls Boys 0-3 Months Winter Fleece Clothes Suit Hooded Jumpsuit Romper Snowsuit
AiWMGL
$19.724.5★1,465 reviews
Simple Joys Kids Baby Pram Ivory Bear Outerwear Ivory 0-3 Months
Simple Joys by Carter's
$22.654.8★14,066 reviews
XMWEALTHY Baby Snowsuit Infant Toddler Newborn Cute Winter Coat Jacket Warm Long Sleeve Baby Bunting 0-6 Months Unisex Black
XMWEALTHY
$23.354.8★1,133 reviews
Baby Fleece Snowsuits 0-12 Months Toddlers Cute Bear Jumpsuits Winter Hooded Rompers With Zipper pink 3-6M
Babymine
$17.474.6★2,357 reviews
Newborn Baby Girl Clothes Warm Snowsuit Cotton Fleece Hooded Romper Bear Onesie Halloween outfits for Baby Girl Winter Clothes 0-3 Months Pink
Babymine
$17.544.6★2,357 reviews
Babymine Newborn Baby Girl Clothes 0-3 Months Pjs Sleepers Pink Infant Coat Snowsuit Toddler Fall Winter Outfits Jacket Fleece Onesie New Born Bear Costume Snow Suit
Babymine
$13.184.6★621 reviews
AiWMGL Newborn Baby Bear Outfit Suit 0-3 Months Girls Boys Fleece Jumpsuit Romper Hooded Winter Snowsuit Clothes
AiWMGL
$17.224.5★1,043 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Cute and warm”
“Very cute & soft for our newborn baby”
“Fit perfectly”
“The coat is well made”
“very comfortable”
“Good value for money”
“Does the job”
“great zipper, seems comfortable”
“Pretty colors”
“The material is good so far”
What buyers complain about
“And legs are too short”
“Cheap made”
“Not thick at all”
“Low quality/junk materials”
“Its pretty thin”
“Very flimsy”
“uncomfortable”
“Extremely thin, doesnt cover from the cold”
“Baby sweat in it a lot that she got a heat rash that lasted 2 weeks”
“Cons: It is difficult to get one of the hands in”
Top return reasons
- Size-Overall62%
- Length6%
- Material Quality5%
- Quality-Overall3%
- Advertised Vs Actual Product3%
- Thin3%
- Sleeve Fit2%
- Value For Money2%
- Waist Fit1%
- Warmth1%