miles morales costume
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Avg price
Incredible$32.73avg listing price — sweet spot $15–$100
Price range
Incredible$14.80–$92.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great364.57avg incumbent reviews — the moat a new listing must climb
Competition
Great39%top-5 click share — an open shelf
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+5.4%90-day search growth — must beat 0% to launch
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Market size
Okay$100K$100K/yr · 901K searches
Returns
Bad10.3%return rate — above 6% kills the launch gate
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Competition
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.Brands
12 rising
Sellers
37
Top-5 brand share
88%
Open market
10%
- Marvel40%
- Jazwares Costume Play27%
- GKTOP12%
- Spirit Halloween6%
- Jazwares3%
- Dluobie3%
- Open — no brand owns it (6 brands, 10%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 37 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MARVEL Miles Morales: Spider-Man Official Youth Deluxe Zentai Costume - Stretch Spandex with Hidden Zippers Wrist Slits (XS)
Jazwares Costume Play$42.884.5★1,705 rev
Marvel Spider-Man Miles Morales Boys Zip Up Hooded Sweatshirt and Pants Set for Toddlers and Big Kids Black
Marvel$33.614.7★543 rev
Marvel Spider-Man Miles Morales Boys Zip Up Hooded Sweatshirt and Pants Set for Toddlers and Big Kids Black
Marvel$33.504.7★543 rev
GKTOP Spider Costume for Adult and Kids Superhero Zip-Up Hoodie Jacket Cosplay Costume (XL) Green
GKTOP$33.624.5★174 rev
Spirit Halloween Spider-Man Classic Kids Miles Morales Costume Officially licensed Miles Morales Outfit Boys Size CHILD SMALL Standard Black and Red
Spirit Halloween$49.744.4★31 rev
Newest
by launch date
RUURUU Mens Cosplay Costume Full Coverage Bodysuit Ideal for Halloween Christmas Birthdays
RUURUU$51.431 rev
MARVEL Miles Morales Official Youth Zentai Halloween Costume Accessory - Deluxe Two-Way Stretch Spandex Mask with Molded Eyes
Jazwares Costume Play$14.8711 rev
SUMOAR Kids Superhero Cosplay Bodysuit Halloween Spandex CostumeBlack 6T
SUMOAR$31.8749 rev
SUMOAR Kids Superhero Cosplay Bodysuit Halloween Spandex CostumeBlack 7-8T
SUMOAR$31.1749 rev
YongEnShang Kids Cosplay Costume Full Coverage Bodysuit Ideal for Halloween Christmas Birthdays (Black XS)
YongEnShang$27.3247 rev
Trending
90-day click momentumRUURUU Mens Cosplay Costume Full Coverage Bodysuit Ideal for Halloween Christmas Birthdays
RUURUU$51.435.0★
Marvel Avengers Spider-Man Miles Morales Boys UPF 50+ Swim Trunks Bathing Suit for Toddler and Big Kids Red
Marvel$14.804.7★
MARVEL Miles Morales Official Youth Zentai Halloween Costume Accessory - Deluxe Two-Way Stretch Spandex Mask with Molded Eyes
Jazwares Costume Play$14.875.0★
Marvel Spider-Man Miles Morales Venom Boys Hooded Athletic T-Shirt and Active Mesh Short Set for Big Kids
Marvel$19.904.5★
ATHX Mens and Womens Spandex Costume Bodysuit One Piece Skin Suit Jumpsuit Halloween Cosplay Stretchy Body Suit (Black Medium)
ATHX$27.444.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +5.4% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 12.8×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“it fit great”
“Good quality”
“stretches with body movement”
“Worth it”
“Exactly what I ordered”
“With great power comes great responsibility”
“Very fun item for the pleasure chest”
“So soft and wears all the time”
“is very comfortable”
“Durable”
What buyers complain about
“This isn't a one size fits all”
“Low quality”
“It is cut large and the material is cheap and silky feeling”
“My kid is happy with the mask itself, however, the charging cord was filthy and looked gross, which leads me to believe that this mask & charger cord was worn or used before”
“Item arrived clearly used”
“not for the price”
“brown which looks a little odd”
“it was pretty thin”
“doesnt even work”
“The seams are coming apart”