master sword
Skip itWeak search conversion (1.2%) — this niche doesn't clear our bar today.
Avg price
Great$58.87avg listing price — sweet spot $15–$100
Returns
Great2.0%return rate — above 6% kills the launch gate
Brand share
Good64%top-5 brand share — brands hold most of the demand
Review moat
Good1,062.4avg incumbent reviews — the moat a new listing must climb
Price range
Okay$10.30–$192.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$241K$241K/yr · 350K searches
Growth
Okay+10.8%90-day search growth — must beat 0% to launch
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Competition
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.Brands
17 falling
Sellers
50
Top-5 brand share
64%
Open market
28%
- Disguise23%
- otaku gear16%
- wuton9%
- Mehaimes8%
- 1sword8%
- damdos7%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
The Legend of Zelda Link Sword Official The Legend of Zelda Accessory for Kids
Disguise$27.094.7★9,970 rev
otaku gear 37 Inch Heroic Master Foam Sword with Plastic Scabbard Prop for Cosplay LARP Halloween Costume and Display
otaku gear$39.984.6★161 rev
Wuton Legend of Master sword Full metal link sword Real 1:1 Replica Stainless Steel Blue Blade 43 Role playing Props collectible
wuton$140.614.6★57 rev
42 Sword - All Metal 1:1 Replica Weapon with Wall Mount - Cosplay Collectible and Gift Dull Blade
Mehaimes$192.834.4★30 rev
damdos Halloween Prop Cosplay 32 Cos-Master Swords Fantasey Foam Swords for Peripherals Hylianon Costume Cosplay Prop Birthday Gifts
damdos$32.634.3★26 rev
Newest
by launch date
ZKWBLJN Swords
ZKWBLJN$60.961 rev
50.4inchs Real Metal Cosplay Swords Carbon Steel Master Swords -Blue
ZKWBLJN$88.631 rev
Legend of Zelda Dark Link Foam Master Sword | Costume Accessory for Adults Halloween and Cosplay Fun Standard
Fun Costumes$16.611 rev
damdos Halloween Prop Cosplay 32 Cos-Master Swords Fantasey Foam Swords for Peripherals Hylianon Costume Cosplay Prop Birthday Gifts
damdos$32.6326 rev
Munetoshi 25 Foam Sword Hilt Adventure Kingdom Link Game Cosplay Costume Prop Halloween Decayed Master
Munetoshi$10.3016 rev
Trending
90-day click momentumZKWBLJN Swords
ZKWBLJN$60.965.0★
Legend of Zelda Dark Link Foam Master Sword | Costume Accessory for Adults Halloween and Cosplay Fun Standard
Fun Costumes$16.615.0★
Legend of Zelda Full Tang Master Sword Skyward Limited Edition Deluxe Replica. for Collection and Cosplay
1Swords$101.524.4★
50.4inchs Real Metal Cosplay Swords Carbon Steel Master Swords -Blue
ZKWBLJN$88.635.0★
SHINY CRAFTS 40 -Long Handmade -Legend of Zelda Link Master Sword Viking Sword - Skyward Limited Edition (VBS-08)
SHINY CRAFTS$84.054.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +10.8% search growth over the last 90 days.Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality”
“Love the puzzle”
“Great deal”
“enjoyed the design”
“Nothing has broken so far”
“Solid product”
“Easy for my husband”
“Cute and soft”
“This looks just like the one from the game”
“its kept its shape really well”
What buyers complain about
“it broke on day one at his birthday party”
“Not sharp as advertised blunt edge”
“it's very cheap”
“the other one was too short”
“Feels flimsy”
“Expensive, cant take apart”
“There is not enough time to replace”
“Should have known it would be a thin piece of plastic garbage”
“they won't become straight”
“it's about the same thickness as a cheap Halloween mask you got from the dollar bin”