maroon hat
Skip itSoft demand (-32.2% this quarter) — this niche doesn't clear our bar today.
Competition
Great21%top-5 click share — an open shelf
Brand share
Great48%top-5 brand share — no brand owns this niche
Avg price
Great$19.93avg listing price — sweet spot $15–$100
Price range
Great$7.68–$47.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.7%return rate — above 6% kills the launch gate
Review moat
Bad4,569.56avg incumbent reviews — the moat a new listing must climb
Market size
Bad$77K$77K/yr · 264K searches
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-32.2%90-day search growth — must beat 0% to launch
Competition
Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.Brands
59 rising
Sellers
140
Top-5 brand share
48%
Open market
48%
- 4721%
- American Trends8%
- E BY ELIDAN8%
- Falari6%
- Funky Junque4%
- CHOK.LIDS4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 101 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Womens Baseball Caps Cute Baseball Caps for Women Men Trendy Adjustable Cute Hats Ideal for Workout Golf Running Burgundy
American Trends$11.034.1★257 rev
47 Brand MLB New York Yankees Raised Basic Cap Dark Maroon
47$32.214.7★1,271 rev
47 Blank Classic Clean Up Cap Adjustable Plain Baseball Hat for Men and Women Maroon Red Cap
47$29.234.6★7,637 rev
LOS ANGELES DODGERS 47 CLEAN UP OSF / DARK MAROON / A
47$36.034.7★6,562 rev
Falari Classic Baseball Cap Dad Hat 100% Cotton Soft Adjustable Size Burgundy
Falari$9.964.5★5,821 rev
Newest
by launch date
STARANCE Unisex Cotton Baseball Cap Adjustable Snapback All Season Sun Cap (Burgundy)
STARANCE$13.963 rev
NY 3D Embroidered Cotton Dad Hat New York Baseball Cap Adjustable Metal Buckle Strap Unstructured Low-Profile Style Burgundy-White
E BY ELIDAN$16.57162 rev
Von Dutch Womens and Mens Trucker Hat - Mesh Back Curved Brim Americana Hats for Men and Women with Snap Back Closure Size One Size Burgundy
Von Dutch$43.0414 rev
French Wool Wine Red Beret Hats for Women Man Solid Color Classic Beanie Winter Cap Painter Berets.
GEMISAN$11.19244 rev
NY 3D Embroidered Cotton Dad Hat New York Baseball Cap Adjustable Metal Buckle Strap Unstructured Low-Profile Style - Two Tone Stone-Burgundy
E BY ELIDAN$16.67162 rev
Trending
90-day click momentumSTARANCE Unisex Cotton Baseball Cap Adjustable Snapback All Season Sun Cap (Burgundy)
STARANCE$13.963.9★
NY 3D Embroidered Cotton Dad Hat New York Baseball Cap Adjustable Metal Buckle Strap Unstructured Low-Profile Style Burgundy-White
E BY ELIDAN$16.574.6★
YANIBEST Adjustable Satin Bonnet for Sleeping Women Double Layer Hair Wrap Reduce Friction Prevent Frizz Natural Curly Hair Burgundy
YANIBEST$14.344.4★
Von Dutch Womens and Mens Trucker Hat - Mesh Back Curved Brim Americana Hats for Men and Women with Snap Back Closure Size One Size Burgundy
Von Dutch$43.044.5★
Gelante Baseball Caps Hats 100% Cotton Plain Blank Adjustable Size Wholesale Bulk of 12 Pack.1828-Burgundy-12PC
Gelante$47.254.5★
Demand & seasonality
Weekly Amazon search volume, last 89 weeks — -32.2% search growth over the last 90 days.Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 3.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“Excellent fit”
“the color is accurate”
“Great value”
“Very comfortable”
“Nice style”
“As advertised”
“They do keep the hair really soft”
“good cotton material”
“Loved that the size is adjustable”
What buyers complain about
“Runs very small”
“poor quality”
“Ugly color”
“Price very high”
“Didnt like the material”
“shedding”
“Ill shaped”
“smelly”
“Clip is loose”
“It is flimsy”