long puffer vest women
Skip itSoft demand (-56.5% this quarter) — this niche doesn't clear our bar today.
Competition
Incredible11%top-5 click share — an open shelf
Brand share
Incredible34%top-5 brand share — no brand owns this niche
Avg price
Incredible$30.42avg listing price — sweet spot $15–$100
Price range
Great$10.74–$88.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,270.13avg incumbent reviews — the moat a new listing must climb
Market size
Okay$127K$127K/yr · 1.6M searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-56.5%90-day search growth — must beat 0% to launch
Returns
Bad15.1%return rate — above 6% kills the launch gate
Competition
Clicks spread well past the top 5 (11% combined) — an open shelf where new products get seen.Brands
73 rising
Sellers
107
Top-5 brand share
34%
Open market
62%
- Mina Self11%
- IDEALSANXUN8%
- Columbia5%
- Veryoung5%
- ASUOAgio4%
- PRETTYGARDEN4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 215 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Mina Self Vest Tops for Women 2026 Summer Black Womens Vests Clothes Outfits Sleeveless Cardigans Fashion Dressy Trendy Classy Suit Womens Top Lightweight Casual Womens Blouses Blazers Jackets
Mina Self$32.014.2★1,427 rev
Columbia Womens Benton Springs Vest Black Medium
Columbia$25.164.6★13,356 rev
Veryoung Womens 2026 Trendy Black Sleeveless Open Front Cardigan Button Down Sweaters Fashion Casual Soft Knit Office Duster Vests with Cozy Pockets L
Veryoung$18.954.5★374 rev
ASUOAgio Womens Sleeveless Business Casual Blazer Vests Dressy Button Work Tops Trendy Party Summer Suit Vests Black XL
ASUOAgio$23.314.4★70 rev
Actcat Womens Long Sleeveless Vests Draped Lightweight Open Front Cardigan Vest for Shopping Black L
Actcat$11.664.3★70 rev
Newest
by launch date
Spicy Sandia Womens Sleeveless Blazer Suit Vest Summer Jacket Business Casual Attire for Work Office Interview Taupe XL
Spicy Sandia$33.4938 rev
PrinStory Summer Vest for Women Summer Lightweight Casual Sleeveless Cardiganst with Pockets Black L
PrinStory$10.7692 rev
PrinStory Sleeveless Cardigans for Women Summer Lightweight Casual Open Front Irregular Hem Long Vest with Pockets Dark Gray XL
PrinStory$14.7392 rev
PrinStory Summer Vest for Women Lightweight Casual Open Front Sleeveless Cardigans Black XL
PrinStory$10.7492 rev
Ahlaray White Vest Top Women Blazer Vest Sleeveless with Square Neck Flap Pockets Business Casual & Daily Wear
Ahlaray$21.5646 rev
Trending
90-day click momentum
ANRABESS Womens Sweater Vest Top Striped Sleeveless Lightweight Knit Tank Tops 2026 Summer Spring Clothes Vacation Outfits Apricot Black Large
ANRABESS$23.014.6★
Arach&Cloz Fall Womens Wool Knit Blend V-Neck Solid Relaxed Fit Casual Sweater Vest Dressy Trendy Sleeveless Clothing Fashion Clothes Casual Outfits Pullover Office Work Tank Top 2026 Coffee M
Arach&Cloz$18.494.5★
ANRABESS Womens Sweater Vest Top Striped Sleeveless Lightweight Knit Tank Tops 2026 Summer Spring Clothes Vacation Outfits Navy Blue White Small
ANRABESS$24.244.6★
Truwelby Womens Sweater Vest Sleeveless Cable Hoodies Casual Knit Sweater Lightweight Pullover 2026 Summer Hooded Tank Tops (Yellow M)
Truwelby$24.594.8★
Reebok Womens Long Puffer Vest with Hood Cognac M
Reebok$16.344.7★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -56.5% search growth over the last 90 days.Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 11.1×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Very flattering fit”
“Beautiful quality”
“Soft fabric”
“super comfortable to wear”
“Beautiful material”
“The colors are beautiful”
“Cute style”
“Light weight and fits true to size”
“provides great warmth”
“Good value for price”
What buyers complain about
“Too long”
“The material itself was also very scratchy”
“Poor quality”
“The top is actually thicker than I imagined it would be”
“Arm holes are too large”
“the zipper was a bit uncooperative--never a good sign”
“Wrong color delivered”
“feels much more expensive than it is”
“looks used”
“runs much too small for my bust”