leis
Skip itPrices mostly outside the sweet spot ($6.08–$12.07) — this niche doesn't clear our bar today.
Growth
Incredible+294.4%90-day search growth — must beat 0% to launch
Market size
Great$913K$913K/yr · 3.9M searches
Returns
Good2.2%return rate — above 6% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,331avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$8.81avg listing price — sweet spot $15–$100
Brand share
Bad97%top-5 brand share — brand-locked demand
Competition
Bad93%top-5 click share — a locked-up shelf
Price range
Bad$6.08–$12.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 falling
Sellers
11
Top-5 brand share
97%
Open market
0%
- JOYIN69%
- Arrowom14%
- Aacehlh6%
- Crazy Games4%
- LovesTown3%
- Freyalife3%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 7 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
JOYIN 12-Pack 12 Beach Balls - Bulk Classic Beachball Inflatable Swimming Pool Toys for Games Adults Kids Birthday Party Supplies Combo Set Rainbow Color Blow Up Luau Decorations Favors Gifts (12)
JOYIN$9.844.5★3,584 rev
Arrowom 24pcs Hawaiian Leis Bulk Luau Party Silk Flower Necklace Colorful Tropical Hawaiian Bulk Hula Dance Party Decor Flower Leis Summer Beach Pool Party Decorations Favors Supplies
Arrowom$9.814.5★3,044 rev
JOYIN Toy 36 Counts Hawaiian Leis Bulk Tropical Flower Lei Hawaiian Lei Beach Hawaii Luau Party Favor Decoration Packs Party Supplies(3 Dozen)
JOYIN$12.074.6★12,339 rev
Aacehlh Hawaiian Leis Set Hawaiian Luau Flower Leis Necklace Headband Bracelets Set Essential Party Decorations for Birthday Graduation and Wedding Celebrations (Pink)
Aacehlh$7.404.2★150 rev
Crazy Games 25 Count Hawaiian Leis Set Bulk for Kids & Adults Tropical Luau Flower Lei Garland Multicolor Party Favors for Hawaii Decor Birthday Beach Wedding Pool Party Stuff & Holiday Decorations
Crazy Games$9.664.5★2,482 rev
Newest
by launch dateAacehlh Hawaiian Leis Set Hawaiian Luau Flower Leis Necklace Headband Bracelets Set Essential Party Decorations for Birthday Graduation and Wedding Celebrations (Pink)
Aacehlh$7.40150 rev
Freyalife Hawaiian Leis Decorations(24pcs) Leis for Luau Party Dcor Tropical Hawaiian Bulk Hula Dance Party Decor Colorful Flower Necklace Summer Beach Pool Birthday Theme Party Favors Supplies
Freyalife$6.78723 rev
Arrowom 24pcs Hawaiian Leis Bulk Luau Party Silk Flower Necklace Colorful Tropical Hawaiian Bulk Hula Dance Party Decor Flower Leis Summer Beach Pool Party Decorations Favors Supplies
Arrowom$9.813,044 rev
Crazy Games 25 Count Hawaiian Leis Set Bulk for Kids & Adults Tropical Luau Flower Lei Garland Multicolor Party Favors for Hawaii Decor Birthday Beach Wedding Pool Party Stuff & Holiday Decorations
Crazy Games$9.662,482 rev
JOYIN 12-Pack 12 Beach Balls - Bulk Classic Beachball Inflatable Swimming Pool Toys for Games Adults Kids Birthday Party Supplies Combo Set Rainbow Color Blow Up Luau Decorations Favors Gifts (12)
JOYIN$9.843,584 rev
Trending
90-day click momentumCrazy Games 25 Count Hawaiian Leis Set Bulk for Kids & Adults Tropical Luau Flower Lei Garland Multicolor Party Favors for Hawaii Decor Birthday Beach Wedding Pool Party Stuff & Holiday Decorations
Crazy Games$9.664.5★
JOYIN 12-Pack 12 Beach Balls - Bulk Classic Beachball Inflatable Swimming Pool Toys for Games Adults Kids Birthday Party Supplies Combo Set Rainbow Color Blow Up Luau Decorations Favors Gifts (12)
JOYIN$9.844.5★
Aacehlh Hawaiian Leis Set Hawaiian Luau Flower Leis Necklace Headband Bracelets Set Essential Party Decorations for Birthday Graduation and Wedding Celebrations (Pink)
Aacehlh$7.404.2★
LovesTown 4PCS Hawaiian Lei Set White Luau Wreath Garland Hawaii Leis Flower Headpiece Necklace Bracelet Summer Pool Beach Party Decorations
LovesTown$6.084.0★
JOYIN Toy 36 Counts Hawaiian Leis Bulk Tropical Flower Lei Hawaiian Lei Beach Hawaii Luau Party Favor Decoration Packs Party Supplies(3 Dozen)
JOYIN$12.074.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +294.4% search growth over the last 90 days.Peak months: Apr, May, Jun · busiest ÷ quietest = 7.0×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Colorful and Fun”
“Great buy for the money”
“Excellent product”
“Colorful and Fun”
“Good size”
“As advertised”
“Quality and Durability”
“The kids love this in the pool they last long great material and”
“Very strong”
“The flowers are lightweight”
What buyers complain about
“That said, the quality is pretty basic”
“size problem”
“Bad smell”
“Breaks easily”
“Do not look like the images in the picture”
“Also, made of super crappy materials”
“And the flowers were very brittle to the touch”
“There were nothing to guide me to separate them”
“the valve was malfunctioning”
“However, they are itchy and the colors are mostly generic and plain”