Skip to content

kids black sunglasses

Worth a look55/100

kids black sunglasses shows a fragmented shelf (top 5 take 22% of clicks), but a small market ($36K/yr) keeps it on the watch list.

Market/yr

$36K

Growth (1y)

+206.7%

Products

72

Brands

12

was 8 a year ago

Sellers

21

Price range

$9.41–$91.49

Returns

4.4%

Rating

4.3★

55/100

Worth a look

Scored 55/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
2
×0.30
Growth
77
×0.30
Competition
93
×0.20
Quality gap
58
×0.10
Returns
65
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +206.7% year over year.
5K2KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.3×

Competition

55%Ray-Ban
  • Ray-Ban55%
  • WeeStyle14%
  • Pro Acme9%
  • Babiators8%
  • Knockaround4%
  • Retro Rewind3%
  • Other (6 brands)7%

Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen. 12 brands and 21 sellers compete here.

Brands

12 rising

was 8 a year ago

Sellers

21

Top 5 brand share

91%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 72 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall29%

“The fit was comfortable”

Quality-Overall28%

“Considering the quality and appearance, the price point is excellent”

Durability12%

“Durable”

Value For Money9%

“Cheaper than cheap”

Shape/Style6%

“Great look”

Strap/String Quality2%

“The strap was helpful as well”

Ease Of Cleaning2%

“They're easy to clean”

Comfort-Overall1%

“comfortable”

Material Quality0%

“The frame material is soft, lightweight, and seems very safe and comfortable for kids to wear for long periods”

Weight Light0%

“lightweight”

What buyers complain about

Size-Overall42%

“Too Small”

Durability21%

“The kids broke all the glasses within a few days”

Quality-Overall10%

“Very loose and cheap quality”

Value For Money6%

“A little expensive”

Strength5%

“These glasses are flimsy”

Advertised Vs Actual Product3%

“Inaccurate advertising”

Handle Quality1%

“The one side became bowed out and the grip part cracked and came off”

Top return reasons

  • Size-Overall86%
  • Advertised Vs Actual Product3%
  • Color2%
  • Value For Money2%
  • Quality-Overall2%
  • Shape/Style1%
  • Width1%
  • Defective Material/Parts1%
  • Product Condition1%
  • Length1%

Data scraped July 8, 2026 · Marketplace baseline: 4.4★ avg rating · $22.71 median price · 2.2% median returns across 13,812 tracked niches.