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karen costume

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A small market ($0/yr) — this niche doesn't clear our bar today.

Market size 0Growth 37Conversion 0Competition 38Returns 29Price range 76Avg price 84Brand share 77Review moat 25Quality gap 55

Avg price

Great$18.44

avg listing price — sweet spot $15–$100

Brand share

Great58%

top-5 brand share — no brand owns this niche

Price range

Great$10.05–$31.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+9.3%

90-day search growth — must beat 0% to launch

Returns

Okay5.5%

return rate — above 6% kills the launch gate

Review moat

Bad4,060.4

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$0

$0/yr · 34K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

Competition

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 rising

Sellers

15

Top-5 brand share

58%

Open market

35%

  • I Wish a Karen Would Tee Store18%
  • Topcosplay13%
  • Joopin11%
  • Karen Halloween Costumes9%
  • Funny Halloween Costume for Karen8%
  • HPO8%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$010%$015%$020%$01101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 15 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +9.3% search growth over the last 90 days.
7K5KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 44.4×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall23%

“Very comfortable fit”

Quality-Overall20%

“Great quality sunglasses”

Value For Money12%

“Great for the price”

Shape/Style10%

“they're very stylish for the look”

Advertised Vs Actual Product10%

“Nicer than expected”

Comfort-Overall8%

“Comfortable & Cute”

Weight Light4%

“especially the frame is very light”

Color3%

“I will get more in different colours”

Sharpness2%

“Sharp”

Durability2%

“They are durable”

What buyers complain about

Size-Overall45%

“Doesnt fit well”

Quality-Overall13%

“Cheap”

Material Quality10%

“the quality of material is cheap plastic”

Durability10%

“They break at the hinge”

Value For Money3%

“they feel like they should be half of that price”

Strength3%

“a tad flimsy”

Top return reasons

Size-Overall79%
Shape/Style6%
Advertised Vs Actual Product4%
Quality-Overall2%
Color2%
Material Quality1%
Value For Money1%
Width1%
Comfort-Overall1%
Functionality-Overall1%