kakashi costume
Skip itA small market ($27K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$31.00avg listing price — sweet spot $15–$100
Price range
Great$10.45–$55.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Review moat
Okay2,273avg incumbent reviews — the moat a new listing must climb
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Growth
Okay+8.7%90-day search growth — must beat 0% to launch
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Returns
Bad9.0%return rate — above 6% kills the launch gate
Market size
Bad$27K$27K/yr · 95K searches
Competition
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
38
Top-5 brand share
79%
Open market
17%
- miccostumes36%
- ZYHCOS18%
- MSROLIDT10%
- InSpirit Designs7%
- Master Online7%
- Spirit Halloween4%
- Open — no brand owns it (5 brands, 17%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
miccostumes Mens Ninja Vest Cosplay Costume Halloween (X-Small)
miccostumes$47.974.6★423 rev
ZYHCOS Halloween Cosplay Costume Mens Green Thick Vest Blue Flocking Hoodie Sets (XX-Large Vest)
ZYHCOS$24.784.4★139 rev
InSpirit Designs Kids Naruto Kakashi Costume L
InSpirit Designs$55.984.6★112 rev
MSROLIDT Leaf Village Ninja Gloves Cosplay Anime Ninja Accessories
MSROLIDT$14.013.8★30 rev
ZYHCOS Halloween Cosplay Costume Mens Green Thick Vest Blue Flocking Hoodie Sets (Large Hoodie+vest)
ZYHCOS$49.954.2★43 rev
Newest
by launch date
Gubuy Fingerless Driving Gloves PU Faux Leather Outdoor Sport Halloween Cosplay Costume Half Finger Glove for Men Women Teens
Gubuy$13.69176 rev
MSROLIDT Leaf Village Ninja Gloves Cosplay Anime Ninja Accessories
MSROLIDT$14.0130 rev
MSROLIDT Anime Ninja Headband and Ninja Blue Mask Cosplay Holidayparty Costume Accessories
MSROLIDT$14.7024 rev
InSpirit Designs Kids Naruto Kakashi Costume L
InSpirit Designs$55.98112 rev
Academy Cosplay Costume US Size with Hooded Pants For Women Mens Halloween Outfit School Carnival Uniform (L)
DigiTizerArt$39.05146 rev
Trending
90-day click momentumZYHCOS Halloween Cosplay Costume Mens Green Thick Vest Blue Flocking Hoodie Sets (Medium Hoodie+vest)
ZYHCOS$49.934.2★
ZYHCOS Halloween Cosplay Costume Mens Green Thick Vest Blue Flocking Hoodie Sets (Large Hoodie+vest)
ZYHCOS$49.954.2★
Gubuy Fingerless Driving Gloves PU Faux Leather Outdoor Sport Halloween Cosplay Costume Half Finger Glove for Men Women Teens
Gubuy$13.694.2★
Academy Cosplay Costume US Size with Hooded Pants For Women Mens Halloween Outfit School Carnival Uniform (L)
DigiTizerArt$39.054.6★
miccostumes Mens Ninja Vest Cosplay Costume Halloween (X-Small)
miccostumes$47.974.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +8.7% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 13.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great fit”
“Good quality headband”
“Very comfortable”
“Great turtle neck”
“Good deal”
“I the material is comfortable”
“A great accessory for cosplay or collection”
“good weight”
“the color and texture of the fabric is high quality”
“Very soft too”
What buyers complain about
“Bad fit”
“Quality not as expected”
“The headbands dimensions relative to the official picture also seem off”
“A little thinner than I was expecting”
“The material is very thin”
“after several times being washed the shirt started getting fiz balls on it”
“It is on the expensive side”