jordans
Skip itWeak search conversion (0.1%) — this niche doesn't clear our bar today.
Competition
Great20%top-5 click share — an open shelf
Market size
Good$567K$567K/yr · 8.3M searches
Avg price
Good$136.82avg listing price — sweet spot $15–$100
Review moat
Good1,495.99avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Okay5.5%return rate — above 6% kills the launch gate
Growth
Bad-11.9%90-day search growth — must beat 0% to launch
Brand share
Bad94%top-5 brand share — brand-locked demand
Price range
Bad$7.99–$549.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Competition
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.Brands
15 rising
Sellers
423
Top-5 brand share
94%
Open market
5%
- Nike71%
- Vans9%
- Jordan7%
- Endoto5%
- House Of Tees2%
- Jaeynow1%
- Open — no brand owns it (9 brands, 5%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 112 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Air Jordan 4 Retro Industrial Blue
Nike$296.534.5★869 rev
Red Cement Jordan 4 Retro
Jordan$258.214.1★46 rev
Nike Mens Jordan Max Aura 2 Basketball Shoe White/Gym Red-Black 11 M US
Nike$112.194.6★1,449 rev
Nike Mens Air Jordan 4 Retro Running SUMMIT WHITE/FIRE RED-CEMENT GREY-BLACK 8 UK (9 US)
Nike$302.554.1★7 rev
Jordan Air 3 Retro Medium Olive (Olive Green) Size 9.5
Nike$177.774.4★57 rev
Newest
by launch date
Air Jordan 4 Retro Mens Shoes (Fire Red/Black/Cement Gray/White) Size 9
Nike$290.362 rev
Jordan Air 6 Retro Infrared Salesman (Black) Mens Casual Shoes Size 10
Nike$307.572 rev
Jordan Air 6 Retro Infrared Salesman (Black) Mens Casual Shoes Size 11
Nike$315.282 rev
Jordan Air 14 Retro Black and University Blue (Black) Size 9
Nike$236.523 rev
NDTEZUGT Shoelaces for Air Jordan 4 Sneakers 8mm Flat Durable Single-laye Replacement Basketball Shoe Laces (White 63/160cm)
NDTEZUGT$8.389 rev
Trending
90-day click momentumNDTEZUGT Shoelaces for Air Jordan 4 Sneakers 8mm Flat Durable Single-laye Replacement Basketball Shoe Laces (White 63/160cm)
NDTEZUGT$8.384.6★
Nike Air Jordan 4 RM Big Kids Shoes (FQ7938-102 White/Black/Neutral Grey/Varsity Red) Size 4 Big Kid
Nike$68.544.9★
Air Jordan 4 Retro Mens Shoes (Fire Red/Black/Cement Gray/White) Size 9
Nike$290.365.0★
Jordan Air 14 Retro Black and University Blue (Black) Size 9
Nike$236.523.5★
Nike Mens Air Max Excee Shoes Summit White/Summit White-Light British Tan 12
Nike$88.714.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -11.9% search growth over the last 90 days.Peak months: Aug, Dec · busiest ÷ quietest = 3.8×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fits to size and super comfortable”
“Very comfortable”
“Cute and great quality”
“Worth it”
“Exactly what I ordered”
“hold their shape well”
“Seems very durable”
“Clean shoes”
“Perfect And easy to put”
“Soft and comfortable”
What buyers complain about
“Fits horribly”
“Maybe not new”
“worse boot”
“expensive”
“Not comfortable at all”
“Se rompio a las 3 usadas parece no ser original definitivamente lo devolvere.”
“The aesthetic was awful for my size”
“Will shrink in the heat”
“The shoe wasnt my right size”
“my one sneaker came creased”