inverted umbrella
Skip itWeak search conversion (1.2%) — this niche doesn't clear our bar today.
Avg price
Great$17.83avg listing price — sweet spot $15–$100
Growth
Great+66.4%90-day search growth — must beat 0% to launch
Returns
Good2.1%return rate — above 6% kills the launch gate
Price range
Good$9.88–$23.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad71%top-5 click share — a locked-up shelf
Market size
Bad$82K$82K/yr · 370K searches
Review moat
Bad16,334.57avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Competition
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.Brands
11 falling
Sellers
19
Top-5 brand share
77%
Open market
17%
- SIEPASA32%
- MRTLLOA21%
- TUMELLA11%
- QWB7%
- Chakipee7%
- Seniny6%
- Open — no brand owns it (5 brands, 17%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SIEPASA Spar. Saa Double Layer Inverted Umbrella with C-Shaped Handle Anti-UV Waterproof Windproof Straight Umbrella for Car Rain Outdoor Use
SIEPASA$19.824.6★29,107 rev
MRTLLOA 40/49/56 Inch Oversize Windproof Inverted Reverse Upside Down Umbrella Golf Size Rain Umbrella Double Layer C-Shaped Handle for Men Women and Kids(Black 49 Inch)
MRTLLOA$21.624.6★12,737 rev
TUMELLA Reverse Folding Windproof Umbrella Large 46 Strong & Light
TUMELLA$17.114.5★892 rev
QWB TUMAAOTU Inverted Umbrella with Carabiner Handle Compact Wind Proof Umbrellas For Rain and Sun Protection Portable Reverse Folding Umbrella Car Umbrella for Women Men 10 Ribs (green)
QWB$18.454.5★1,651 rev
Chakipee Travel Inverted Umbrella Compact Windproof- Automatic reverse Umbrellas for Rain - Folding Portable 48inch Span 10 Ribs Large Umbrella
Chakipee$9.884.5★2,126 rev
Newest
by launch date
Seniny Inverted Travel Umbrella Compact - Windproof Umbrellas for Rain with Reflective Strip Large UV Umbrella for Sun Protection Automatic Portable Umbrellas Fold in Reverse for Car Backpack
Seniny$12.56194 rev
Seniny Inverted Travel Umbrella Compact - Windproof Umbrellas for Rain with Reflective Strip Large UV Umbrella for Sun Protection Automatic Portable Umbrellas Fold in Reverse for Car Backpack
Seniny$11.78194 rev
TUMELLA Reverse Folding Windproof Umbrella Large 46 Strong & Light
TUMELLA$17.11892 rev
QWB TUMAAOTU Inverted Umbrella with Carabiner Handle Compact Wind Proof Umbrellas For Rain and Sun Protection Portable Reverse Folding Umbrella Car Umbrella for Women Men 10 Ribs (green)
QWB$18.451,651 rev
TUMELLA Strongest Windproof Travel Umbrella (Compact 100MPH Wind-Tested)
TUMELLA$17.5120,503 rev
Trending
90-day click momentumSeniny Inverted Travel Umbrella Compact - Windproof Umbrellas for Rain with Reflective Strip Large UV Umbrella for Sun Protection Automatic Portable Umbrellas Fold in Reverse for Car Backpack
Seniny$12.564.5★
Seniny Inverted Travel Umbrella Compact - Windproof Umbrellas for Rain with Reflective Strip Large UV Umbrella for Sun Protection Automatic Portable Umbrellas Fold in Reverse for Car Backpack
Seniny$11.784.5★
SIEPASA 49/56 Inch Inverted Reverse Upside Down Umbrella Extra Large Double Canopy Vented Windproof Waterproof Stick Golf Umbrellas with C-shape Handle.Black 49 Inch
SIEPASA$22.774.6★
LLanxiry Inverted Umbrella Windproof Reverse Umbrella with CShaped Handle Self-Standing DoubleLayer Canopy for Car Travel & Everyday Use
LLanxiry$22.104.5★
TUMELLA Reverse Folding Windproof Umbrella Large 46 Strong & Light
TUMELLA$17.114.5★
Demand & seasonality
Weekly Amazon search volume, last 99 weeks — +66.4% search growth over the last 90 days.Peak months: May, Jun · busiest ÷ quietest = 2.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality, good price, good size and arrived on time”
“Seems sturdy”
“Material feels durable”
“as shown, perfect”
“Easy to operate”
“Perfect in the wind”
“Great value”
“Loved the size”
“not take up to much space”
“Great design”
What buyers complain about
“Broke in a week”
“extremely small size”
“Horrible quality control”
“Very difficult to close”
“Way Too Heavy”
“Weak”
“.poor wind proof”
“I got drenched with rain”
“Not as advertised”
“it never worked”