hiking shirts women
Worth a lookShows a fragmented shelf (top 5 take 18% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Great$22.28avg listing price — sweet spot $15–$100
Brand share
Great43%top-5 brand share — no brand owns this niche
Growth
Great+92.7%90-day search growth — must beat 0% to launch
Price range
Great$8.35–$80.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,279.26avg incumbent reviews — the moat a new listing must climb
Market size
Okay$128K$128K/yr · 1.5M searches
Returns
Bad7.9%return rate — above 6% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Competition
Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.Brands
68 falling
Sellers
116
Top-5 brand share
43%
Open market
52%
- G Gradual12%
- MAGCOMSEN11%
- baleaf8%
- Palmyth7%
- HUK5%
- Toumett5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 158 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
IUGA Rash Guard for Women UPF 50+ SPF UV Protection Long Sleeve Workout Tops with Pockets Dry Fit Hiking Swim Shirt
IUGA$12.854.6★2,412 rev
UV Shirts for Women Long Sleeve Shirts for Women Running Shirts Summer Shirt Hiking Shirts Women Sun Protection Shirts Fishing Shirts Black
MAGCOMSEN$11.194.6★4,554 rev
Womens Sun Shirts UPF 50+ Long Sleeve UV Protection Shirt Lightweight Quick Dry Workout Hiking Tops for Women(Black M)
G Gradual$15.054.6★3,388 rev
Toumett Womens UPF 50 Long Sleeve UV Sun Protection Safari Shirts Outdoor Quick Dry Fishing Hiking Travel Shirts(5071 Khaki M)
Toumett$28.364.4★3,296 rev
OQQ Womens 2 Piece Tank Tops Crew Neck Sleeveless Basic Stretch Casusal Yoga Crop Camis Tea Leaf Beige
OQQ$26.734.4★2,739 rev
Newest
by launch date
Eddie Bauer Womens Dura Dri Moisture Control 6-Pair Quarter Socks Charcoal Assorted FR (6 Pairs) Medium
Eddie Bauer$11.79707 rev
Willit Womens Sun Hoodie UPF 50+ Long Sleeve Sun Shirts Lightweight SPF UV Hiking Fishing Swim Travel Shirts Pink L
Willit$28.2148 rev
PINSPARK UV Protection Shirts for Women Short Sleeve V Neck UPF 50+ Sun Tops Moisture Wicking Hiking Running Athletic T-Shirts Warm Tan Large
PINSPARK$12.60652 rev
BKRIVE Workout Tops for Women Quick Dry UPF 50+ Athletic Shirts Darkgray L
BKRIVE$9.40209 rev
Pudolla Womens Fishing Swim Shirts Long Sleeve Sun Protection UV UPF 50+ SPF Graphic T-Shirt(Flag_of_coniferous_Forest_a L)
Pudolla$17.5424 rev
Trending
90-day click momentum
Hurley Sun Protection Lightweight Jacket Women - Sun Hoodie SPF 50+ UV Shirt Quick Dry Long Sleeve Sun Shirt Outdoor
Hurley$18.044.5★
MathCat Seamless Workout Tank Tops with Built in BraRacerback Athletic Tank Tops Ribbed Soft Yoga Shirts XS-XL Beige
MathCat$22.764.5★
Columbia Womens Tidal Tee II Hoodie Gulf Stream 2X
Columbia$36.694.6★
Champion Sun Hoodie for Women SPF 50+ UV Protection Long Sleeve Sun Shirt Lightweight Rash Guard Outdoor Hiking Active
Champion$16.844.5★
Willit Womens Sun Hoodie UPF 50+ Long Sleeve Sun Shirts Lightweight SPF UV Hiking Fishing Swim Travel Shirts Pink L
Willit$28.214.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +92.7% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 5.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fits as expected”
“Perfect to wear”
“Cozy and warm”
“Material is soft and comfy”
“Affordable quality”
“color is vibrant”
“Lightweight and breathable”
“comfortable material”
“Great value”
“Great workout shirts”
What buyers complain about
“Too short”
“Not as thick as I would have expected-”
“Not the best material”
“Also not made to well”
“Color was way off”
“The white top is see through”
“do nothing to keep your feet warm”
“Not Comfy”
“Big & itchy”
“Didn't last one wash”