grinch mask
Skip itSoft demand (-42.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$27.71avg listing price — sweet spot $15–$100
Review moat
Great197.83avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Great36%top-5 click share — an open shelf
Price range
Good$5.10–$139.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Market size
Good$278K$278K/yr · 688K searches
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Returns
Bad8.0%return rate — above 6% kills the launch gate
Growth
Bad-42.7%90-day search growth — must beat 0% to launch
Competition
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
15 rising
Sellers
28
Top-5 brand share
74%
Open market
19%
- WPOZD27%
- casapre17%
- Beita12%
- Fun Costumes10%
- Vanfunny8%
- Obavioy7%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 36 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dr. Seuss The Grinch Premium Costume Adult Large
Fun Costumes$139.334.5★21 rev
WPOZD Deluxe Christmas Mask with Santa Hat Green Plush Fur Holiday Costume Accessory (Green Mask and Gloves)
WPOZD$34.074.0★12 rev
Beita Christmas Mask Deluxe Latex Green Full Head Stole Christmas Mask
Beita$28.003.3★71 rev
Obavioy Green Furry Hand Gloves for Adult Halloween Christmas Cosplay Costume Accessories
Obavioy$9.384.5★338 rev
Vanfunny Green Furry Masks Cosplay Monster Mask for Adults Costume Accessory for Halloween Christmas Party (Mask-b)
Vanfunny$30.473.9★56 rev
Newest
by launch date
WPOZD Deluxe Green Monster Christmas Mask with Santa Hat Adult Size Plush Fur Holiday Costume Accessory (Mask and Gloves)
WPOZD$33.209 rev
WPOZD Deluxe Green Monster Christmas Mask with Santa Hat Adult Size Plush Fur Holiday Costume Accessory (Green Face Mask)
WPOZD$30.3516 rev
WPOZD Deluxe Green Monster Mask with Santa Hat Plush Fur Adult Size Christmas Holiday Costume Accessory
WPOZD$31.1728 rev
casapre Deluxe Green Monster Mask with Plush Fur Adult Size Christmas Holiday Costume Latex Material Full Face Coverage
casapre$32.160 rev
WPOZD Deluxe Christmas Mask with Santa Hat Green Plush Fur Holiday Costume Accessory (Green Mask and Gloves)
WPOZD$34.0712 rev
Trending
90-day click momentumDr. Seuss The Grinch Premium Costume Adult Large
Fun Costumes$139.334.5★
Bioworld Grinch Grinch Face Womens Quarter Crew Ankle Sock
Bioworld$15.464.6★
Obavioy Green Furry Hand Gloves for Adult Halloween Christmas Cosplay Costume Accessories
Obavioy$9.384.5★
Fun Costumes The Grinch Beanie & Gloves Set - Standard - Green
Fun Costumes$5.104.4★
9PCS Christmas Green Monster Costume for Men Adult Santa Costume with Mask Coat Belt Gloves Pants Socks
ATESMO$52.163.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -42.7% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 141.0×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Decent quality”
“Fit adults”
“Its adorable and affordable”
“I had so much fun with the kids as well as adults”
“as described”
“Great fit very hot under mask”
“Easy to put on”
“comfortable”
“Great material”
“Comes without a strong odor”
What buyers complain about
“Runs small”
“Very cheaply made”
“Returned funny smell”
“the product doesn't match the appearance of the picture”
“also the color is off”
“It was hard to see at times”
“not worth the price if youre just needing a mask”
“Can't Breathe”
“Uncomfortable to wear”
“Beard is super long”