green hat
Skip itSoft demand (-50.3% this quarter) — this niche doesn't clear our bar today.
Brand share
Great49%top-5 brand share — no brand owns this niche
Avg price
Great$18.02avg listing price — sweet spot $15–$100
Competition
Great33%top-5 click share — an open shelf
Price range
Great$8.57–$45.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$237K$237K/yr · 730K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.9%return rate — above 6% kills the launch gate
Review moat
Bad4,578.4avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-50.3%90-day search growth — must beat 0% to launch
Competition
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.Brands
39 falling
Sellers
115
Top-5 brand share
49%
Open market
45%
- Falari13%
- Amazon Essentials10%
- KBETHOS10%
- 478%
- New Era7%
- CHOK.LIDS6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 68 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Essentials Mens Washed Cotton Baseball Cap Green One Size
Amazon Essentials$9.374.3★278 rev
New Era MLB Core Classic 9TWENTY Adjustable Hat Cap One Size Fits All (New York Yankees Green)
New Era$28.564.7★2,070 rev
KB-LOW HGN Classic Cotton Dad Hat Adjustable Plain Cap. Polo Style Low Profile (Unstructured) (Classic) Hunter Green Adjustable
KBETHOS$9.034.4★28,948 rev
Falari Baseball Cap Adjustable Size for Running Workouts and Outdoor Activities All Seasons (1pc Kelly Green)
Falari$9.004.5★21,391 rev
47 MLB New York Yankees Brand Clean Up Adjustable Cap One Size Kelly
47$31.314.7★1,695 rev
Newest
by launch date
Funny Upside Down Lucky Hat Embroidered Green Trucker Hat St Patricks Day Outfits for Women & Men
Generic$28.45199 rev
Amazon Essentials Mens Washed Cotton Baseball Cap Green One Size
Amazon Essentials$9.37278 rev
TOP-EX Womens Cooling High Ponytail Hole Baseball Cap Summer UV Protection Sun Hat for Running Walking Golf Tennis Lightweight Foldable Green M/L
TOP-EX$22.8151 rev
Green Baseball Cap with White Heart Embroidery - 100% Cotton Adjustable Unisex Hat - Breathable Lightweight UV Protection Ball Cap for Sports Casual St. Patricks Day
American Trends$9.91257 rev
Malaxlx Army Green Military Cadet Army Cap for Men Women Washed Cotton Vintage Adjustable Flat Top Hat
Malaxlx$13.98140 rev
Trending
90-day click momentumAmazon Essentials Mens Washed Cotton Baseball Cap Green One Size
Amazon Essentials$9.374.3★
TOP-EX Womens Cooling High Ponytail Hole Baseball Cap Summer UV Protection Sun Hat for Running Walking Golf Tennis Lightweight Foldable Green M/L
TOP-EX$22.814.2★
Green Baseball Cap with White Heart Embroidery - 100% Cotton Adjustable Unisex Hat - Breathable Lightweight UV Protection Ball Cap for Sports Casual St. Patricks Day
American Trends$9.914.1★
CHOK.LIDS Everyday Premium Dad Hat Unisex Cotton Baseball Cap for Men and Women Adjustable Lightweight Polo Style Curved Brim (Green Tea)
CHOK.LIDS$14.774.4★
TSSGBL Vintage Cotton Washed Plain Baseball Caps Adjustable Distressed Dad Hats for Men Women Low Profile Blank Soft Ball Caps Workout & Sports Army Green
TSSGBL$12.894.4★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -50.3% search growth over the last 90 days.Peak months: Mar, Oct · busiest ÷ quietest = 5.1×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“fits like a glove”
“Real great quality and vibrant green”
“Great color”
“Stylish and Fabulous”
“very comfortable”
“Good price”
“Great adjustability”
“The material feels durable and well made, and they fit comfortably without feeling tight”
“As advertised”
“Perfect for my daily walk”
What buyers complain about
“TOO BIG”
“not of good quality”
“Way darker than pictured”
“Not worth cost”
“Arrived used with makeup smudged inside the brim”
“The color is off”
“The stitching on the adjustable band does not include the copyright logo”
“Chin strap frayed after washing”
“The picture looks lighter than what I received”
“Poor construction”