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green bodysuit

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Soft demand (-36.5% this quarter) — this niche doesn't clear our bar today.

Market size 12Growth 7Conversion 8Competition 96Returns 9Price range 87Avg price 93Brand share 95Review moat 51Quality gap 81

Competition

Incredible17%

top-5 click share — an open shelf

Brand share

Great40%

top-5 brand share — no brand owns this niche

Avg price

Great$22.31

avg listing price — sweet spot $15–$100

Price range

Great$9.89–$60.43

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Review moat

Good1,469.18

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$50K

$50K/yr · 364K searches

Returns

Bad9.8%

return rate — above 6% kills the launch gate

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-36.5%

90-day search growth — must beat 0% to launch

Competition

Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.

Brands

59 falling

Sellers

71

Top-5 brand share

40%

Open market

55%

  • SUUKSESS11%
  • FeelinGirl11%
  • Avidlove8%
  • NANJI5%
  • Full Bodysuit5%
  • SweatyRocks5%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$9914%$2K6%$3K8%$4K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 146 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -36.5% search growth over the last 90 days.
25K15KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Oct · busiest ÷ quietest = 4.5×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall25%

“Fit like a glove”

Comfort-Overall11%

“Super Comfortable”

Quality-Overall8%

“Product was beautiful”

Soft Feel7%

“It's very soft”

Shape/Style7%

“Very great shaper”

Stretchability/Expandability/Elasticity4%

“The material has a nice stretch”

Color4%

“I love the color”

Material Quality3%

“So soft and great material”

Value For Money3%

“Great choice for the money”

Compression2%

“Good compression”

What buyers complain about

Size-Overall28%

“Too short”

Quality-Overall5%

“Cheaply made”

Material Quality4%

“Material does not hold up”

Comfort-Overall3%

“So uncomfortable”

Waist Fit3%

“Not for short waisted”

Thickness3%

“thin material”

Chest Fit3%

“If you have a smaller chest”

Hip Fit2%

“squeezes me to the point my hips are trying to come out the sides”

Product Condition2%

“This came used”

Strap/String Quality2%

“thought something was twisted in the back as the strap felt strange”

Top return reasons

Size-Overall54%
Length10%
Chest Fit8%
Material Quality3%
Waist Fit3%
Advertised Vs Actual Product3%
Thin2%
Shape/Style2%
Color1%
Transparency1%