gobi heated vest
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good739.31avg incumbent reviews — the moat a new listing must climb
Avg price
Good$129.72avg listing price — sweet spot $15–$100
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Price range
Bad$73.79–$194.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$0$0/yr · 15K searches
Growth
Bad-90.3%90-day search growth — must beat 0% to launch
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
Returns
Bad13.3%return rate — above 6% kills the launch gate
Competition
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
4
Sellers
6
Top-5 brand share
100%
Open market
0%
- Dragon Heatwear53%
- GOTOBI22%
- Venustas20%
- Gobi Heat5%
- Open — no brand owns it (0%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Element Womens Heated Vest - 10 hrs of Heat | 3 Heat Zones | with Battery & Charger | Machine Washable | All Day Warmth | NEW (Small Onyx)
Dragon Heatwear$109.283.3★9 rev
Gobi Heat Ibex Heated Workwear Vest for Men - 5 Heat Zones Rechargeable Up to 9 Hours Duck Cotton Rugged Work Vest for Job Sites Hiking & Outdoor Adventures - Onyx Color - 3X-Large Fit
Dragon Heatwear$194.164.4★39 rev
Gobi Heat Ibex Heated Workwear Vest for Men - 5 Heat Zones Rechargeable Up to 9 Hours Duck Cotton Rugged Work Vest for Job Sites Hiking & Outdoor Adventures - Onyx Color - X-Large Fit
Dragon Heatwear$192.764.4★39 rev
Venustas Mens Fleece Heated Vest with Battery Lightweight Insulated Electric Vest
Venustas$92.374.4★2,778 rev
GOTOBI Mens Heated Vest with 16000mAh 7.4V Battery Ergonomics Heating System Smart Temp Control Heated Vest for Men
GOTOBI$75.164.5★286 rev
Newest
by launch date
GOTOBI Womens Heated Vest with 16000mAh 7.4V Battery Ergonomics Heating System Smart Temp Control Heated Vest for Women
GOTOBI$76.5269 rev
GOTOBI Womens Heated Vest with 16000mAh 7.4V Battery 9 Heating Zones 4-in-1 Intelligent Switch with Light-Off Heated Vest for Women
GOTOBI$73.79129 rev
GOTOBI Mens Heated Vest with 16000mAh 7.4V Battery Ergonomics Heating System Smart Temp Control Heated Vest for Men
GOTOBI$75.16286 rev
Gobi Heat Dune Womens Heated Vest - Navy - Large Fit
Dragon Heatwear$176.2532 rev
Element Womens Heated Vest - 10 hrs of Heat | 3 Heat Zones | with Battery & Charger | Machine Washable | All Day Warmth | NEW (Small Onyx)
Dragon Heatwear$109.289 rev
Trending
90-day click momentumGobi Heat Ibex Heated Workwear Vest for Men - 5 Heat Zones Rechargeable Up to 9 Hours Duck Cotton Rugged Work Vest for Job Sites Hiking & Outdoor Adventures - Onyx Color - 3X-Large Fit
Dragon Heatwear$194.164.4★
Venustas Mens Fleece Heated Vest with Battery Lightweight Insulated Electric Vest
Venustas$92.374.4★
Venustas Mens Fleece Heated Vest with Battery Lightweight Insulated Electric Vest
Venustas$91.654.4★
Venustas Mens Heated Vest with Battery Lightweight Quilted Vest for Men
Venustas$117.734.5★
Element Womens Heated Vest - 10 hrs of Heat | 3 Heat Zones | with Battery & Charger | Machine Washable | All Day Warmth | NEW (Small Onyx)
Dragon Heatwear$109.283.3★
Demand
Weekly Amazon search volume, last 24 weeks — -90.3% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great warmth”
“The size chart is accurate”
“Very well made”
“Best heated vest”
“Performance is as stated as advertised”
“Really helps when its cold outside”
“Good investment”
“The battery life was good the vest is lightweight the battery is a little bit heavy but not a problem”
“durability”
“Has commented it would be good for autumn soccer games”
What buyers complain about
“I ordered a size large like I wear and everything and this was at least two sizes too big”
“seems like false advertising to me”
“This thing arrived like it had been used”
“that Ithat type of material makes me sweat a lot”
“The battery pack is a bit heavy”
“This barely lasted 3 weeks before the battery died”
“too bad it wont keep you warm”
“Stopped working”
“It smells very awkward and theres hair and fuzz all over this thing”
“which died in a couple weeks”