girls sweater dress
Skip itSoft demand (-86.6% this quarter) — this niche doesn't clear our bar today.
Competition
Incredible20%top-5 click share — an open shelf
Avg price
Great$22.07avg listing price — sweet spot $15–$100
Price range
Great$10.38–$37.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Review moat
Good903.02avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$35K$35K/yr · 277K searches
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-86.6%90-day search growth — must beat 0% to launch
Returns
Bad13.0%return rate — above 6% kills the launch gate
Competition
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.Brands
26 rising
Sellers
31
Top-5 brand share
65%
Open market
29%
- GRACE KARIN17%
- Amazon Essentials14%
- Haloumoning14%
- The Children's Place12%
- Gymboree7%
- Arshiner7%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 81 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Essentials Girls Raglan Sweater Dress Leopard Small
Amazon Essentials$17.754.7★940 rev
The Childrens Place Sweater Dress Medium (7/8)
The Children's Place$19.154.7★640 rev
Girls Long-Sleeve Knitted Dress Pullover Long Sweater Bodycon Dresses Winter Christmas Clothes for Kids
Hestenve$25.804.5★159 rev
Gymboree and Toddler Long Sleeve Casual Dresses H/T Mist 8
Gymboree$22.044.7★620 rev
BekeBig Girls Sweater Dresses 3 Packs Long Sleeve Kid Ribbed Knit Casual Dress Pullover Solid Fall Winter Dress for 8-12Y (10 Years)
BekeBig$24.964.4★5 rev
Newest
by launch date
GRACE KARIN Girls Sweater Fall Dress Long Sleeve Knit Pleated A-Line Winter Easter Casual Midi Dresses White Christmas Holiday Kids Clothes Ourfits Size 8-10
GRACE KARIN$29.98148 rev
BekeBig Girls Sweater Dresses 3 Packs Long Sleeve Kid Ribbed Knit Casual Dress Pullover Solid Fall Winter Dress for 8-12Y (10 Years)
BekeBig$24.965 rev
BekeBig Girls Sweater Dresses 3 Packs Long Sleeve Kid Ribbed Knit Casual Dress Pullover Solid Fall Winter Dress for 8-12Y (8 Years)
BekeBig$24.235 rev
Gymboree Girls and Toddler Short Sleeve Sweater Dresses Enchanted Pink 3 Years
Gymboree$20.73720 rev
Gymboree Baby-Girls and Toddler Long Sleeve Sweater Dresses Coastal Sailor 4 Years
Gymboree$19.67729 rev
Trending
90-day click momentum
The Childrens Place Girls Long Sleeve Sweater Dress Ribbed Eclispe Large
The Children's Place$21.994.7★
GRACE KARIN Girls Sweater Dress Navy Blue Kids Fall Winter Back to School Dresses Long Sleeve Christmas Size 6
GRACE KARIN$25.174.7★
Flypigs Girls Mesh Dress Long Sleeve High Waist Princess Birthday Party Blue Tween Sundress for 12-13 Years
Flypigs$21.334.6★
GRACE KARIN Girls Fall Winter Sweater Dresses Casual Pullover White Dress for Girls Size 8
GRACE KARIN$24.794.3★
Girls Dresses Kids Button Down Midi Long Sleeve Casual A Line Dress with Pockets 4-14 Years Pink
Haloumoning$13.104.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -86.6% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 81.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“It also fit true to size”
“Amazing quality”
“She loves the color”
“was super comfortable”
“Dress as advertised”
“Great price”
“cute for every day light soft and warm”
“Do stylish”
“Nice fabric beautiful sunflowers print”
“fits snug at the waist”
What buyers complain about
“Runs big”
“Poor quality”
“If I could I'd give this dress a minus 0, stitching is subpar where there are holes in the seams, material is itchy and of poor quality, and runs big”
“I took one star off because the fabric isn't very soft”
“It doesn't feel like it's built to last very long”
“material is itchy”
“The material is quite thin”
“VERY thin”