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55

girls biker shorts size 10-12

Worth a look

Shows a fragmented shelf (top 5 take 23% of clicks), but a small market ($42K/yr) keeps it on the watch list.

Market size 11Growth 82Conversion 19Competition 92Returns 49Price range 73Avg price 79Brand share 79Review moat 41Quality gap 27

Competition

Great23%

top-5 click share — an open shelf

Growth

Great+78.5%

90-day search growth — must beat 0% to launch

Brand share

Great56%

top-5 brand share — no brand owns this niche

Avg price

Great$16.66

avg listing price — sweet spot $15–$100

Price range

Good$7.95–$33.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay3.2%

return rate — above 6% kills the launch gate

Review moat

Okay2,382.04

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$42K

$42K/yr · 164K searches

Competition

Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.

Brands

27 falling

Sellers

31

Top-5 brand share

56%

Open market

39%

  • The Children's Place18%
  • FEOEOR17%
  • Amazon Essentials9%
  • Deuerr7%
  • Resinta5%
  • SKIDREAM5%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$1K6%$3K9%$4K12%$5K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 82 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +78.5% search growth over the last 90 days.
13K8KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Aug, Sep · busiest ÷ quietest = 4.6×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall25%

“Fit great”

Quality-Overall14%

“Good quality, arrived quickly”

Value For Money9%

“Great deal”

Comfort-Overall7%

“Comfy and fits as expected”

Soft Feel7%

“Super soft and stretchy”

Color4%

“Cute colors”

Material Quality4%

“Strong material”

Stretchability/Expandability/Elasticity3%

“stretchy fabric”

Breathability3%

“it is breathable”

Exercise/Sports Suitability2%

“Great for sports and athletic events”

What buyers complain about

Size-Overall27%

“To long”

Thickness13%

“thin material-under wear lines”

Transparency10%

“See through you can see underwear clearly through it”

Thin6%

“Too thin”

Quality-Overall4%

“Cheaply made”

Material Quality2%

“Material is VERY cheap”

Durability2%

“I imagine they will rip or snag easily”

Stretchability/Expandability/Elasticity1%

“I bought a size up so the material would not stretch so much to see their princess underwear through them”

Pilling/Linting1%

“Pilled after one wash”

Exercise/Sports Suitability1%

“not good for fishing lol”

Top return reasons

Size-Overall60%
Waist Fit8%
Length8%
Material Quality6%
Thin4%
Thigh Fit3%
Inseam Fit3%
Advertised Vs Actual Product2%
Transparency1%
Hip Fit1%