free people vest
Skip itSoft demand (-78.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$32.77avg listing price — sweet spot $15–$100
Price range
Incredible$21.92–$78.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great36%top-5 click share — an open shelf
Review moat
Good588.06avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good68%top-5 brand share — brands hold most of the demand
Market size
Bad$24K$24K/yr · 175K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-78.0%90-day search growth — must beat 0% to launch
Returns
Bad16.6%return rate — above 6% kills the launch gate
Competition
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
22 rising
Sellers
35
Top-5 brand share
68%
Open market
28%
- Songling22%
- OPCAKM22%
- Free People10%
- Ainangua8%
- Yozazzy6%
- Gacaky5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 53 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
OPCAKM Womens Fuzzy Fleece Vest Oversized Sleeveless Sherpa Jacket Warm Button Down Gilet Outerwear with Pockets(Apricot-M)
OPCAKM$30.644.5★1,012 rev
Songling Womens Oversized Puffer Vest Stand Collar Full Zip Sleeveless Bubble Puffer Vest Quilted Padded Warm Coat Outwear (Black M)
Songling$31.954.5★1,778 rev
Yozazzy Sherpa Vest Women Oversized Sleeveless Fleece Fuzzy Jacket Winter Zip Up Gilet Outerwear with Pockets(Beige-XL)
Yozazzy$28.524.4★201 rev
OPCAKM Womens Fuzzy Fleece Vest Oversized Sleeveless Sherpa Jacket Warm Button Down Gilet Outerwear with Pockets(Brown-M)
OPCAKM$32.404.5★1,012 rev
Ainangua Womens Puffer Vest Stand Collar Zipper Sleeveless Jackets Winter Lightweight Vests Warm Padded Jacket Coat(Black L)
Ainangua$30.894.4★486 rev
Newest
by launch date
Free People Womens Tilly Vest Weeping Willow Large
Free People$32.4436 rev
Free People Womens Dylan Denim Vest Medium Blue X-Large
Free People$78.942 rev
Tankaneo Womens Oversized Hooded Quilted Puffer Vest Cap Sleeve Warm Trendy Jackets Padded Outerwear Coat
Tankaneo$43.3233 rev
CUBRIDGE Cropped Fleece Vest Women Zip Up Stand Collar Warm Sherpa Vest Fall Cute Sleeveless Fleece Waistcoat with Pocket(Beige M)
CUBRIDGE$32.2436 rev
Gacaky Quilted Vest for Women Oversized Stand Collar Cap Sleeve Puffer Jacket Lightweight Warm Button Zip Up Hoodies Coat Outwear Khaki S
Gacaky$38.9358 rev
Trending
90-day click momentumFree People Womens Tilly Vest Weeping Willow Large
Free People$32.444.3★
GORGLITTER Womens Flower Embroideried Boho Sweater Vest Sleeveless Knit Vintage Fashion Cardigan Multicolor Medium
GORGLITTER$30.614.2★
CUBRIDGE Cropped Fleece Vest Women Zip Up Stand Collar Warm Sherpa Vest Fall Cute Sleeveless Fleece Waistcoat with Pocket(Beige M)
CUBRIDGE$32.244.9★
Free People Womens Tilly Vest Mellow Yellow L
Free People$34.594.3★
Yimoon Womens Cropped Puffer Quilted Jacket Vintage Floral Print Open Front Lightweight Short Jacket Outwear
Yimoon$31.094.3★
Demand & seasonality
Weekly Amazon search volume, last 79 weeks — -78.0% search growth over the last 90 days.Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 15.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fit great”
“Warm and cozy”
“Very comfy”
“Color was great”
“Very well made”
“most importantly stylish”
“Not too heavy”
“Super soft”
“Great purchase for the price”
“Material is well made and very comfortable”
What buyers complain about
“Runs large”
“Poor quality”
“It looked nothinggggg like the photo”
“Square shape and cheap material”
“it smelled like someone's perfume”
“Thin”
“there are quite a few spots where the seems have strings fraying out”
“The zipper was broke”
“The cheapest thing I've ever bought”
“i may have to have another color”