football costume
Skip itSoft demand (-53.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$22.37avg listing price — sweet spot $15–$100
Price range
Great$9.83–$53.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,786.13avg incumbent reviews — the moat a new listing must climb
Market size
Bad$66K$66K/yr · 430K searches
Returns
Bad8.8%return rate — above 6% kills the launch gate
Competition
Bad87%top-5 click share — a locked-up shelf
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-53.0%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 falling
Sellers
10
Top-5 brand share
100%
Open market
0%
- Franklin Sports74%
- CHAMPRO11%
- obmwang6%
- Okxiri4%
- redgino4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Franklin Sports Youth Dress-Up Shoulder Pads
Franklin Sports$10.264.0★5,694 rev
Kansas City Chiefs Football Helmet & Jersey Top Set
Franklin Sports$36.394.7★5,589 rev
Kansas City Chiefs Youth NFL Deluxe Helmet and Uniform Set (Medium)
Franklin Sports$53.444.6★15,550 rev
CHAMPRO Safety Integrated Football Practice Pant with Built-in Pads Black Small
CHAMPRO$17.744.6★726 rev
obmwang Referee Shirt for Womens and Mens Black and White Stripe Umpire Jersey V Neck Ref Uniform for Football Halloween
obmwang$11.964.6★564 rev
Newest
by launch dateCHAMPRO Safety Integrated Football Practice Pant with Built-in Pads Black Small
CHAMPRO$17.74726 rev
CHAMPRO Boys Safety Integrated Football Practice Pant with Built-in Pads White Medium
CHAMPRO$19.412,026 rev
Referee Shirt Basketball Referee Shirt Men V-Neck Ref Shirt Black and White Stripe Mens & Womens Short Sleeve Referee Costume for Basketball Football Soccer (L)
Okxiri$9.8366 rev
5 Pcs Mens Referee Costume Kit White and Black Stripe Referee Shirt Womens Official Referee Hat Stainless Whistle Yellow Red Penaltys Flag for Football Soccer Halloween L
redgino$19.9474 rev
obmwang Referee Shirt for Womens and Mens Black and White Stripe Umpire Jersey V Neck Ref Uniform for Football Halloween
obmwang$11.96564 rev
Trending
90-day click momentumReferee Shirt Basketball Referee Shirt Men V-Neck Ref Shirt Black and White Stripe Mens & Womens Short Sleeve Referee Costume for Basketball Football Soccer (L)
Okxiri$9.834.7★
obmwang Referee Shirt for Womens and Mens Black and White Stripe Umpire Jersey V Neck Ref Uniform for Football Halloween
obmwang$11.964.6★
CHAMPRO Safety Integrated Football Practice Pant with Built-in Pads Black Small
CHAMPRO$17.744.6★
5 Pcs Mens Referee Costume Kit White and Black Stripe Referee Shirt Womens Official Referee Hat Stainless Whistle Yellow Red Penaltys Flag for Football Soccer Halloween L
redgino$19.944.6★
Franklin Sports Youth Dress-Up Shoulder Pads
Franklin Sports$10.264.0★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -53.0% search growth over the last 90 days.Peak months: Aug, Sep, Oct · busiest ÷ quietest = 55.0×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fits as expected”
“Good quality”
“It was worth the money”
“Super comfortable”
“The material is lightweight and breathable, making it comfortable to wear for extended periods without feeling restrictive”
“The material is lightweight”
“Soft”
“gets the job done”
“After multiple wears and a wash or two, its still holding its shape and the colors havent faded”
“accurate in styling”
What buyers complain about
“the fit was a bit loose”
“Pretty flimsy”
“Cheap”
“Doesn't give all that is pictured”
“not for long-term usage”
“was unable to provide me with verifiable documents”
“I followed instructions perfectly however the letters still would not stick correctly so the jersey is pretty much ruined on the back”
“yet thick material”
“Stains”
“Too thin no protection”