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57

flowy shorts

Worth a look

Shows demand growing +100.5% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 28Growth 91Conversion 6Competition 87Returns 0Price range 83Avg price 88Brand share 84Review moat 49Quality gap 57

Growth

Great+100.5%

90-day search growth — must beat 0% to launch

Avg price

Great$20.38

avg listing price — sweet spot $15–$100

Competition

Great28%

top-5 click share — an open shelf

Brand share

Great51%

top-5 brand share — no brand owns this niche

Price range

Great$9.26–$48.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,599.79

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$122K

$122K/yr · 1.3M searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Returns

Bad13.0%

return rate — above 6% kills the launch gate

Competition

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

Brands

36 rising

Sellers

42

Top-5 brand share

51%

Open market

43%

  • Liberty Pro16%
  • Wsirmet10%
  • NEXSONIC9%
  • KEREDA9%
  • FireSwan7%
  • AIOIC6%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$2K4%$5K6%$7K8%$10K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 85 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +100.5% search growth over the last 90 days.
120K80KPrime Day '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 8.5×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall18%

“Really comfortable”

Size-Overall16%

“Fit well”

Soft Feel8%

“buttery soft fabric”

Color7%

“Color is wonderful”

Quality-Overall6%

“seems to be well made”

Material Quality5%

“soft material”

Shape/Style5%

“I also love how flattering”

Stretchability/Expandability/Elasticity3%

“is comfortable with the elastic waistband”

Value For Money2%

“When on sale great value for your money”

Waist Fit2%

“The waist stretches nicely and isn't tight”

What buyers complain about

Size-Overall26%

“Too short”

Material Quality6%

“this is horrible material”

Color6%

“these pinks just aint it”

Quality-Overall5%

“Cheap”

Transparency3%

“not really see through”

Durability2%

“after one use the bottom part its starting to break apart”

Shape/Style2%

“Not flattering if you have a belly”

Stitch/Finish/Polish2%

“Unfortunately after 2 washes the edges have frayed and look horrible”

Pockets/Compartments2%

“Wish there was more than one pocket”

Strap/String Quality1%

“the decorative string fell off one immediately after opening”

Top return reasons

Size-Overall46%
Length15%
Waist Fit10%
Material Quality6%
Shape/Style4%
Hip Fit3%
Thigh Fit3%
Advertised Vs Actual Product2%
Inseam Fit2%
Color2%