fishing mask
Worth a lookShows demand growing +73.1% this quarter, but a small market ($25K/yr) keeps it on the watch list.
Growth
Great+73.1%90-day search growth — must beat 0% to launch
Returns
Great2.0%return rate — above 6% kills the launch gate
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Avg price
Good$12.84avg listing price — sweet spot $15–$100
Price range
Good$6.29–$25.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad7,032.17avg incumbent reviews — the moat a new listing must climb
Market size
Bad$25K$25K/yr · 58K searches
Competition
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
21 falling
Sellers
41
Top-5 brand share
75%
Open market
19%
- BASSDASH36%
- KastKing16%
- Geyoga10%
- Carhartt8%
- HUK6%
- GOT Sports6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 42 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BASSDASH Neck Gaiter Mask UPF 50 Sun Protection for Men & Women Fishing Hiking Outdoor
BASSDASH$9.804.4★489 rev
Geyoga 6 Pieces Summer UV Protection Cooling Neck Gaiter Face Clothing Neck Gaiter Mask Scarf Sunscreen Breathable Bandana(Classic Color)
Geyoga$9.604.4★10,809 rev
BASSDASH UPF 50+ UV Sun Protection Neck Gaiter Fishing Mask Hunting Kayaking Hiking Cycling Ski Sports Grey Camo
BASSDASH$9.424.6★11,637 rev
HUK - Mens Pursuit Neck Gaiter Face Protection with UPF 30+ Sun Protection Mossy Oak Stormwater Bonefish One Size
HUK$23.324.4★9 rev
KastKing Sol Armis Neck Gaiter - UPF 50 Face Mask - UV Sun Protection Mask for Men & Women Fishing Hiking
KastKing$11.164.6★10,065 rev
Newest
by launch date
BASSDASH Neck Gaiter Mask UPF 50 Sun Protection for Men & Women Fishing Hiking Outdoor
BASSDASH$9.82489 rev
BASSDASH UPF 50+ UV Sun Protection Neck Gaiter Fishing Mask Hunting Kayaking Hiking Cycling Ski Sports
BASSDASH$9.2511,637 rev
BASSDASH UPF 50+ UV Sun Protection Neck Gaiter Fishing Mask Hunting Kayaking Hiking Cycling Ski Sports
BASSDASH$9.5011,637 rev
BASSDASH UPF 50+ UV Sun Protection Neck Gaiter Fishing Mask Hunting Kayaking Hiking Cycling Ski Sports
BASSDASH$9.3611,637 rev
BASSDASH UPF 50+ UV Sun Protection Neck Gaiter Fishing Mask Hunting Kayaking Hiking Cycling Ski Sports
BASSDASH$9.3011,637 rev
Trending
90-day click momentumBASSDASH UPF 50+ UV Sun Protection Neck Gaiter Fishing Mask Hunting Kayaking Hiking Cycling Ski Sports
BASSDASH$9.364.6★
BASSDASH UPF 50+ UV Sun Protection Neck Gaiter Fishing Mask Hunting Kayaking Hiking Cycling Ski Sports
BASSDASH$9.304.6★
Mission Cooling Neck Gaiter 12+ Ways to Wear Face Mask Headband Head Wrap UPF 50 Sun Protection Evaporative Cool Technology Cools Instantly When Wet Great for Outdoors Fishing Hiking- Sand
MISSION$16.094.4★
BASSDASH UPF 50+ UV Sun Protection Neck Gaiter Fishing Mask Hunting Kayaking Hiking Cycling Ski Sports
BASSDASH$9.254.6★
BASSDASH Neck Gaiter Mask UPF 50 Sun Protection for Men & Women Fishing Hiking Outdoor
BASSDASH$9.884.4★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +73.1% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 3.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality”
“Lightweight and breathable”
“Very comfortable”
“Great value”
“Fits Great”
“As described”
“still keep you warm”
“Soft at touch”
“Fine material”
“Easy to use”
What buyers complain about
“Very big”
“Not breathable”
“pretty thin”
“Too stretchy”
“The material is thinner than expected”
“Dye bleeds”
“More cheap garbage on Amazon”
“When left loose around the neck”
“Awful odor”
“not as flexible”