fisherman beanie
Skip itSoft demand (-76.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$15.56avg listing price — sweet spot $15–$100
Price range
Good$8.38–$28.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good75%top-5 brand share — brands hold most of the demand
Returns
Okay3.8%return rate — above 6% kills the launch gate
Review moat
Okay3,388.81avg incumbent reviews — the moat a new listing must climb
Market size
Okay$135K$135K/yr · 470K searches
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-76.6%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
23
Top-5 brand share
75%
Open market
21%
- ROYBENS22%
- DASMINI22%
- SATINIOR17%
- Simapu9%
- Heniho5%
- JYxingchi5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 31 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ROYBENS Swag Wool Knit Cuff Short Fisherman Beanie for Men Women Winter Warm Hats Black
ROYBENS$12.524.4★5,122 rev
DASMINI Fisherman Beanie Hats for Men Women Knit Trawler Rollup Edge Skull Cap Watch Cap Docker Beanie Spring Fall Short Mini Hats (Black Size M)
DASMINI$15.794.4★728 rev
Simapu Wool Fisherman Beanies for Men Women Short Knit Fall Winter Warm Beanie Watch Cap Cuffed Trawler Hats Skull Caps Army Green
Simapu$10.634.5★192 rev
SATINIOR 4 Pieces Trawler Beanie Watch Hat Roll up Edge Skullcap Fisherman Beanie Unisex (Black Khaki Dark Caramel Beige)
SATINIOR$14.673.9★10,643 rev
DASMINI Fisherman Beanie Skull Cap Mens Cotton Beanie Winter hat Small Short Warm Gift (Black+Winery Size M)
DASMINI$26.214.3★272 rev
Newest
by launch date
Comhats Short Fisherman Beanie Hats for Men Women Soft Stretchy Knit Cuffed Beanies Unisex Small Beanie Trawler Style for Fall Spring Outdoor Christmas Burnt Orange M/L
Comhats$15.3357 rev
FURTALK Fisherman Beanie for Men Women 2 Styles Cuffless or Cuffed Knitted Unisex Winter Hat Outdoor All-Day Warmth Black
FURTALK$10.1065 rev
Fzxdfg 6 Pieces Short Fisherman Beanie for Men Women Roll-up Edge Knit Elastic Cap Winter Warm Hat (US Alpha One Size BlackYellowredGreenDark GrayDark Blue)
Fzxdfg$12.626 rev
Simapu Thin Fisherman Beanie Hat for Men Women Fall Winter -Wool Knit Cuff Short Fashion Watch Cap Trawler Slouchy Skull Cap
Simapu$11.1471 rev
Simapu Wool Fisherman Beanies for Men Women Short Knit Fall Winter Warm Beanie Watch Cap Cuffed Trawler Hats Skull Caps Army Green
Simapu$10.63192 rev
Trending
90-day click momentum
Carhartt Mens Knit Cuffed Beanie Brown One Size
Carhartt$19.964.8★
Simapu Thin Fisherman Beanie Hat for Men Women Fall Winter -Wool Knit Cuff Short Fashion Watch Cap Trawler Slouchy Skull Cap
Simapu$11.144.3★
SATINIOR 4 Pieces Trawler Beanie Watch Hat Roll up Edge Skullcap Fisherman Beanie Unisex (Black Khaki Dark Caramel Beige)
SATINIOR$14.673.9★
DASMINI Fisherman Beanie Skull Cap Mens Cotton Beanie Winter hat Small Short Warm Gift (Black+Winery Size M)
DASMINI$26.214.3★
Himoswis Thin Short Fisherman Beanies for Men Wool Watch Cap Trawler Beanie Hats for Men Women Black
Himoswis$9.024.4★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -76.6% search growth over the last 90 days.Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 15.0×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“The fit is comfortable”
“keeps my ears warm”
“Very well made product”
“Very comfortable”
“Great color”
“Soft material”
“As advertised”
“Soft to the touch”
“Has not stretched out”
“Good value for money”
What buyers complain about
“Runs Slightly Small”
“Very small no stretch”
“Cheap material not what I was expecting”
“expensive”
“a huge hole appeared”
“Trash, bad quality”
“It is a thicker sized beanie”
“Itchy”
“It cannot be wool, the material and the warmth is no ways it's wool”
“Two weeks wear and it garbage”