dorothy costume for girls
Skip itHigh returns (11.4%) — this niche doesn't clear our bar today.
Avg price
Incredible$28.75avg listing price — sweet spot $15–$100
Price range
Great$13.52–$40.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great413.67avg incumbent reviews — the moat a new listing must climb
Market size
Okay$252K$252K/yr · 1.1M searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-27.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Brand share
Bad96%top-5 brand share — brand-locked demand
Competition
Bad96%top-5 click share — a locked-up shelf
Returns
Bad11.4%return rate — above 6% kills the launch gate
Competition
The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 falling
Sellers
18
Top-5 brand share
96%
Open market
0%
- Eybila70%
- Rubies11%
- Bloremed6%
- HMPRT5%
- MOFOVELY4%
- IIMMER4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
5 Pcs Lion Costume Set Lion Ears Headband Tail Paw Gloves Nose Halloween Lion Cosplay Party Adult Dress Up Accessories
Eybila$13.524.4★104 rev
Rubies The Wizard of Oz: Dorothy Costume for Kids Girls Medium
Rubies$24.744.5★1,742 rev
Bloremed Halloween Costume For Girls Book Character Costumes With Dorothy Accessories Dress Up Birthday Party Outfits
Bloremed$27.344.6★73 rev
HMPRT Halloween Costume for Girls Kids 2025 Book Storybook Character Costumes Dress Basket Blue Socks Hair Bows 8
HMPRT$31.364.7★379 rev
MOFOVELY Mens Medieval Steampunk Tailcoat Jacket Victorian Pirate Coat Renaissance Tailcoat Jacket Costume(S Green)
MOFOVELY$40.484.4★163 rev
Newest
by launch dateBloremed Halloween Costume For Girls Book Character Costumes With Dorothy Accessories Dress Up Birthday Party Outfits
Bloremed$27.3473 rev
IIMMER Girls Halloween Dorthy Dress with Socks Hair Ties Blue Gingham Puff Sleeves Costume with Basket 13-14 Years
IIMMER$35.0721 rev
MOFOVELY Mens Medieval Steampunk Tailcoat Jacket Victorian Pirate Coat Renaissance Tailcoat Jacket Costume(S Green)
MOFOVELY$40.48163 rev
5 Pcs Lion Costume Set Lion Ears Headband Tail Paw Gloves Nose Halloween Lion Cosplay Party Adult Dress Up Accessories
Eybila$13.52104 rev
HMPRT Halloween Costume for Girls Kids 2025 Book Storybook Character Costumes Dress Basket Blue Socks Hair Bows 8
HMPRT$31.36379 rev
Trending
90-day click momentum5 Pcs Lion Costume Set Lion Ears Headband Tail Paw Gloves Nose Halloween Lion Cosplay Party Adult Dress Up Accessories
Eybila$13.524.4★
IIMMER Girls Halloween Dorthy Dress with Socks Hair Ties Blue Gingham Puff Sleeves Costume with Basket 13-14 Years
IIMMER$35.074.3★
Bloremed Halloween Costume For Girls Book Character Costumes With Dorothy Accessories Dress Up Birthday Party Outfits
Bloremed$27.344.6★
Rubies The Wizard of Oz: Dorothy Costume for Kids Girls Medium
Rubies$24.744.5★
MOFOVELY Mens Medieval Steampunk Tailcoat Jacket Victorian Pirate Coat Renaissance Tailcoat Jacket Costume(S Green)
MOFOVELY$40.484.4★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -27.1% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 47.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“size was perfect”
“Good Quality”
“My youngest used it last year the material and durability was great, length and size was perfect”
What buyers complain about
“The medium was too tight in arms and too short”