dolphin shorts
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Avg price
Great$20.36avg listing price — sweet spot $15–$100
Growth
Great+69.2%90-day search growth — must beat 0% to launch
Price range
Great$8.42–$40.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great40%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Review moat
Bad5,372.85avg incumbent reviews — the moat a new listing must climb
Market size
Bad$26K$26K/yr · 301K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Returns
Bad10.8%return rate — above 6% kills the launch gate
Competition
Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.Brands
17 rising
Sellers
21
Top-5 brand share
84%
Open market
14%
- URATOT43%
- CRZ YOGA21%
- EZRUN11%
- Cameway6%
- WIHOLL3%
- Soothfeel2%
- Open — no brand owns it (11 brands, 14%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 39 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
URATOT Womens Cotton Gym Yoga Summer Running Active Dance Elastic Shorts Pack of 2 Black Light Gray
URATOT$12.814.4★27,030 rev
EZRUN Womens 3 Athletic Shorts High Waisted Split Dolphin Workout Shorts Comfy Mesh Liner for Gym Running Track (Sparkle Blue S)
EZRUN$19.414.3★63 rev
CRZ YOGA High Waisted Dolphin Athletic Running Shorts for Women 3 High Split Comfy Mesh Liner for Gym Workout Track Black Small
CRZ YOGA$26.124.5★2,339 rev
URATOT Womens Cotton Gym Yoga Summer Running Active Dance Elastic Shorts Pack of 2
URATOT$12.164.4★27,030 rev
URATOT 7 Pack Womens Cotton Shorts Dolphin Booty Athletic Gym Sports Shorts for Yoga Lounge Running
URATOT$28.084.4★3,634 rev
Newest
by launch date
Juicy Couture 5 Pack: Womens 3 Mesh Dolphin Shorts Athletic Running Workout Gym Yoga Dance Sports Casual Active Summer - Set 6 L
Juicy Couture$40.2025 rev
PINSPARK Women 2 in 1 Running Athletic Shorts High Split Dolphin 3 Inch Gym Shorts Quick-Dry Workout Active Sports Shorts with Liner and Pockets Black Small
PINSPARK$17.71268 rev
CAMPSNAIL Running Shorts for Women - 3 Athletic High Waist Quick Dry with Liner Zipper Pockets for Workout Gym Black
CAMPSNAIL$14.31136 rev
WIHOLL Womens Running Shorts Casual Dolphin Shorts with Pockets Lounge Beach Shorts Casual Summer Outfits for Women Black XL
WIHOLL$8.80210 rev
JARMAKO Girls Athletic Shorts 5-Pack Running Dolphin Shorts Play Ready Size 8 Medium
JARMAKO$24.8133 rev
Trending
90-day click momentumJuicy Couture 5 Pack: Womens 3 Mesh Dolphin Shorts Athletic Running Workout Gym Yoga Dance Sports Casual Active Summer - Set 6 L
Juicy Couture$40.204.0★
Womens Cotton Dolphin Shorts Small Black
Cemi Ceri$10.084.3★
JARMAKO Girls Athletic Shorts 5-Pack Running Dolphin Shorts Play Ready Size 8 Medium
JARMAKO$24.814.5★
EZRUN Womens 3 Athletic Shorts High Waisted Split Dolphin Workout Shorts Comfy Mesh Liner for Gym Running Track (Sparkle Blue L)
EZRUN$19.414.3★
PINSPARK Women 2 in 1 Running Athletic Shorts High Split Dolphin 3 Inch Gym Shorts Quick-Dry Workout Active Sports Shorts with Liner and Pockets Black Small
PINSPARK$17.714.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +69.2% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 7.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“So comfortable”
“Fit is true”
“Color is pretty”
“Great athletic shorts”
“Amazing quality”
“So soft”
“Lightweight material”
“Love the zipper pocket”
“Good value”
“They give you a good range of motion without feeling tight or restrictive, which makes them great for running errands, quick workouts, or just hanging out”
What buyers complain about
“Run large”
“Cheapest fabric”
“which was way too big on my waist”
“no pockets :(((”
“I was sent a pair that had been clearly already tried on possibly used a little grossed out”
“are tight around thighs at the hem of the shorts”
“Material is very thin”
“Thick”
“shrinks after one wash so size up”
“cheap”