disguise glasses
Skip itA concentrated shelf (top 5 take 75% of clicks) — this niche doesn't clear our bar today.
Review moat
Great299.63avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Avg price
Good$12.64avg listing price — sweet spot $15–$100
Price range
Good$6.89–$23.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.3%return rate — above 6% kills the launch gate
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Market size
Okay$110K$110K/yr · 108K searches
Growth
Bad-6.6%90-day search growth — must beat 0% to launch
Competition
Bad75%top-5 click share — a locked-up shelf
Competition
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.Brands
13 rising
Sellers
26
Top-5 brand share
84%
Open market
13%
- PPXMEEUDC30%
- NUOBESTY27%
- Ocean Line20%
- elope5%
- Accoutrements3%
- Sun-Staches2%
- Open — no brand owns it (7 brands, 13%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NUOBESTY Disguised Eye Glasses with Big Nose Funny Fake Eyebrows Beard Eyewear for Halloween Costume Party Props 1pc (1)
NUOBESTY$8.214.1★76 rev
Ocean Line Funny Disguise Glasses 6 Pairs Novelty Clown Eyewear with Soft Nose for Halloween Silly Eyebrows Party Favors
Ocean Line$15.934.4★700 rev
PPXMEEUDC 6 PCS Disguise Glasses with Funny Nose with Eyebrows and Mustache Perfect Party Favors for Costume Halloween and Birthday Parties
PPXMEEUDC$10.834.4★412 rev
PPXMEEUDC 30 PCS Disguise Glasses with Funny Nose Funny Glasses with Eyebrows and Mustache Party Favors for Costume Halloween and Birthday Parties
PPXMEEUDC$23.904.5★54 rev
PPXMEEUDC 12 PCS Disguise Glasses with Funny Nose Funny Glasses with Eyebrows and Mustache Perfect Party Favors for Costume Halloween and Birthday Parties
PPXMEEUDC$13.864.4★592 rev
Newest
by launch date
Cogear 6 Pack Funny Disguise Glasses with Nose Eyebrows & Mustache for Photo Booth Halloween Birthday Parties (6Pcs)
Cogear$6.930 rev
Jowgut 30 Pieces Disguise Glasses with Funny Nose Novelty Glasses with Eyebrows Mustache Classic Party Accessories Weird Eyeglasses for Adults Christmas Halloween Birthday Office
Jowgut$20.026 rev
Gryshanyun Funny Big Nose Glasses with Eyebrows and Mustache Silly Fancy Dress Accessories Novelty Photo Props for Parties and Halloween for Adults s
Gryshanyun$6.898 rev
VIGUEUR 6PCS Novelty Disguise Glasses Set Big Nose Eyeglasses with Eyebrows and Mustache
VIGUEUR$9.359 rev
HannaFires Fake Mustache Glasses - Costume Party Decor Funny Glasses with Fake Mustache & Nose Whisker & Wide-Eye Expressions Birthday Party Gifts
HannaFires$9.5114 rev
Trending
90-day click momentumCogear 6 Pack Funny Disguise Glasses with Nose Eyebrows & Mustache for Photo Booth Halloween Birthday Parties (6Pcs)
Cogear$6.930.0★
Jowgut 30 Pieces Disguise Glasses with Funny Nose Novelty Glasses with Eyebrows Mustache Classic Party Accessories Weird Eyeglasses for Adults Christmas Halloween Birthday Office
Jowgut$20.023.9★
VIGUEUR 6PCS Novelty Disguise Glasses Set Big Nose Eyeglasses with Eyebrows and Mustache
VIGUEUR$9.355.0★
Sun-Staches Sombrero with Mustache Sunglasses | Costume Party Attire | One Size Fits Most
Sun-Staches$13.784.7★
HannaFires Fake Mustache Glasses - Costume Party Decor Funny Glasses with Fake Mustache & Nose Whisker & Wide-Eye Expressions Birthday Party Gifts
HannaFires$9.513.7★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -6.6% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 3.1×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fun had gifts”
“So far they seem well made”
“does the job”
“Fun gift”
“The price is certainly fair for the number of masks you get in the package”
“Product was made of a sturdy plastic”
“Good fit”
“durable”
“sturdy”
What buyers complain about
“Not very well made”
“Too Small”
“not the best value for the price”
“Poorly made”
“they broke almost immediately after taking them out of the box”