cupid bow and arrow
Skip itSoft demand (-90.0% this quarter) — this niche doesn't clear our bar today.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Avg price
Great$19.70avg listing price — sweet spot $15–$100
Review moat
Great286.78avg incumbent reviews — the moat a new listing must climb
Brand share
Great52%top-5 brand share — no brand owns this niche
Price range
Great$5.92–$47.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Market size
Bad$91K$91K/yr · 544K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-90.0%90-day search growth — must beat 0% to launch
Returns
Bad12.4%return rate — above 6% kills the launch gate
Competition
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
23 falling
Sellers
36
Top-5 brand share
52%
Open market
42%
- Fun Costumes18%
- CiviLight12%
- Nicky Bigs Novelties8%
- SPORTBANG7%
- JATEBI7%
- VEBZIN6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 32 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Fun Costumes Valentines Day Cupid Costume Accessory Kit - Includes Satin Sash Adjustable Wings Embossed Headband and Faux Leather Quiver - Standard - Multicolor
Fun Costumes$24.173.5★9 rev
Valentine Cupid Mini Bow Arrow Set Valentines Day Costume Halloween Cosplay Accessory Set of 2 Red
CiviLight$10.864.5★15 rev
JATEBI 9 Pcs Cupid Costume Set Cupid Dress Up Bow and Arrow Bow High Stockings Heart Sunglasses Earrings for Women Valentines Halloween Cosplay Wedding Party Supplies
JATEBI$18.754.8★6 rev
VEBZIN Rhinestone Fishnet Stockings for Women Sparkly Tights Sparkle Leggings Tights Mesh Glitter
VEBZIN$8.114.4★7,209 rev
SPORTBANG 7 Pcs Cupid Costume Set for Women Valentines Day Angel Accessories with Wings Bow Arrow Headband Hairpin Sunglasses (Red)
SPORTBANG$19.622.0★2 rev
Newest
by launch date
VILAGRAH Cupid Bow and Arrow Costume Accessory Mini Bow Arrow Set with Heart for Halloween Cosplay Party Favors Photo Props (Cute Pink One Size)
VILAGRAH$5.920 rev
Beipegin 5pcs Cupid Costume Valentines Costume with Angel Wings Cupid Bow and Arrow Set Valentines Headband StickersWings:2610in
Beipegin$19.6310 rev
Beipegin Valentines Day Cupid Costume Women Cupid Bow and Arrow Angel Wings Heart Glasses Halo Valentines Sash Valentines Costume Party Props
Beipegin$22.844 rev
SPORTBANG 7 Pcs Cupid Costume Set for Women Valentines Day Angel Accessories with Wings Bow Arrow Headband Hairpin Sunglasses (Red)
SPORTBANG$19.622 rev
SPORTBANG 7 Pcs Cupid Costume Set for Women Valentines Day Angel Accessories with Wings Bow Arrow Headband Hairpin Sunglasses (White)
SPORTBANG$19.622 rev
Trending
90-day click momentumVILAGRAH Cupid Bow and Arrow Costume Accessory Mini Bow Arrow Set with Heart for Halloween Cosplay Party Favors Photo Props (Cute Pink One Size)
VILAGRAH$5.920.0★
Shihanee 5 Pcs Valentines Cupid Outfit Set Angel Headband Wing Arrow Corset Skirt Bow for Women Cosplay Party(M)
Shihanee$47.300.0★
Boveco 6PCS Adult Cupid Costume for Men Valentines Day Cupid Costume with Wings Bow & Arrow Fun Outfit for Party Cosplay XXL
Boveco$40.224.6★
SPORTBANG 7 Pcs Cupid Costume Set for Women Valentines Day Angel Accessories with Wings Bow Arrow Headband Hairpin Sunglasses (Red)
SPORTBANG$19.622.0★
JATEBI 9 Pcs Cupid Costume Set Cupid Dress Up Bow and Arrow Bow High Stockings Heart Sunglasses Earrings for Women Valentines Halloween Cosplay Wedding Party Supplies
JATEBI$18.754.8★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -90.0% search growth over the last 90 days.Peak months: Jan, Feb, Oct, Nov · busiest ÷ quietest = 60.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“not too cheap”
“not too cheap”
“The bow and arrow is the cutest element of this costume set, and something unique compared to a few other Valentines outfits I've seen”
“As for one-size fits all”
“works just as expected”
“Looks really good brought the whole look together”
“It does not feel like it will break”
“comfortable”
“Its simple”
“Sturdier Than Expected”
What buyers complain about
“Too small”
“cheaply made novelty item”
“you can tell they need to be flat or will break sooner rather than later”
“Not the best color for me”
“Bow and arrow is very flimsy”
“I thought they would sparkle more”
“In the photo advertisement. the only photo most people look at”
“The headband looks like inexpensive plastic at first glance”
“I don't necessarily think it is worth your money if you don't need everything”
“Product seemed already stretches out and worn”