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52

costa sunglass parts

Worth a look

Shows demand growing +119.0% this quarter, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 31Growth 95Conversion 78Competition 53Returns 81Price range 32Avg price 49Brand share 0Review moat 23Quality gap 42

Growth

Incredible+119.0%

90-day search growth — must beat 0% to launch

Returns

Great1.7%

return rate — above 6% kills the launch gate

Conversion

Great7.8%

search→purchase rate — share of searches ending in a sale

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay$11.90

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay$8.82–$17.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$140K

$140K/yr · 150K searches

Review moat

Bad8,152.09

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad100%

top-5 brand share — brand-locked demand

Competition

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

4 flat

Sellers

8

Top-5 brand share

100%

Open market

0%

  • Costa Del Mar75%
  • Pilotfish23%
  • Maui Jim1%
  • Buyisgle1%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$6K8%$11K12%$17K16%$22K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

Demand

Weekly Amazon search volume, last 41 weeks — +119.0% search growth over the last 90 days.
6K4KSpike '26Sep '25Nov '25Dec '25Feb '26Mar '26Apr '26Jun '26

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Good Quality, Secure strap for Glasses”

Size-Overall16%

“Great Fit”

Advertised Vs Actual Product9%

“As shown in picture”

Adjustability/Rotatability/Reclining6%

“its easy to adjust”

Value For Money6%

“Well Worth The Price”

Comfort-Overall5%

“Light and comfortable”

Ease Of Use5%

“Simple and effective”

Strength5%

“it feels sturdy”

Durability4%

“They don't break”

Grip3%

“doesn't fall off”

What buyers complain about

Size-Overall38%

“to short”

Durability17%

“Break easily”

Quality-Overall7%

“Disappointing quality control”

Ease Of Use6%

“Uncomfortable”

Comfort-Overall4%

“not very comfortable”

Functionality-Overall3%

“Didn't work for me”

Value For Money3%

“It is only a 10.00 dollar item”

Stiffness2%

“the cable is a little too stiff”

Advertised Vs Actual Product2%

“Advertisement says two but only received one”

Grip2%

“Kept slipping off”

Top return reasons

Size-Overall50%
Length12%
Advertised Vs Actual Product8%
Adjustability/Rotatability/Reclining3%
Strap/String Quality3%
Defective Material/Parts3%
Color2%
Stiffness2%
Functionality-Overall2%
Material Quality2%