cleveland browns beanie
Skip itSoft demand (-72.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$19.89avg listing price — sweet spot $15–$100
Review moat
Great343.86avg incumbent reviews — the moat a new listing must climb
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Price range
Good$7.19–$30.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.8%return rate — above 6% kills the launch gate
Competition
Bad82%top-5 click share — a locked-up shelf
Market size
Bad$27K$27K/yr · 19K searches
Growth
Bad-72.8%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 rising
Sellers
9
Top-5 brand share
100%
Open market
0%
- JZYEGSW29%
- Zihogrc21%
- New Era21%
- For Bare Feet10%
- MIXNUS9%
- Xtreme Apparrel9%
- Open — no brand owns it (0%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 7 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
JZYEGSW Winter Hat Cities Beanie for Men and Women Knit Cuffed Cap Perfect for Gifts
JZYEGSW$17.844.6★412 rev
Zihogrc Football Fans Embroidered Beanie Knit Hat for Men Women Winter Hat
Zihogrc$17.354.4★55 rev
New Era Unisex-Adult NFL Official Sport Knit Classic Cuffed Knit Pom Beanie Hat (Cleveland Browns Brown)
New Era$29.074.7★1,174 rev
New Era Unisex-Adult NFL Official Sideline Team Logo Sherpa Striped Pom Beanie Cold Weather Knit Hat (Cleveland Browns - Brown)
New Era$30.524.8★196 rev
For Bare Feet NFL CLEVELAND BROWNS Cozy Feather Compression Varsity Stripe Team Color Large/Extra Large
For Bare Feet$7.194.0★19 rev
Newest
by launch date
Xtreme Apparrel Cleveland Beanie Adult Winter Cap for Football Fans (Brown Beanie One Size)
Xtreme Apparrel$22.9520 rev
New Era Unisex-Adult NFL Official Sport Knit Classic Cuffed Knit Pom Beanie Hat (Cleveland Browns Brown)
New Era$29.071,174 rev
New Era Unisex-Adult NFL Official Sideline Team Logo Sherpa Striped Pom Beanie Cold Weather Knit Hat (Cleveland Browns - Brown)
New Era$30.52196 rev
Zihogrc Football Fans Embroidered Beanie Knit Hat for Men Women Winter Hat
Zihogrc$17.3555 rev
For Bare Feet NFL CLEVELAND BROWNS Cozy Feather Compression Varsity Stripe Team Color Large/Extra Large
For Bare Feet$7.1919 rev
Trending
90-day click momentumFor Bare Feet NFL CLEVELAND BROWNS Cozy Feather Compression Varsity Stripe Team Color Large/Extra Large
For Bare Feet$7.194.0★
Xtreme Apparrel Cleveland Beanie Adult Winter Cap for Football Fans (Brown Beanie One Size)
Xtreme Apparrel$22.953.9★
Zihogrc Football Fans Embroidered Beanie Knit Hat for Men Women Winter Hat
Zihogrc$17.354.4★
New Era Unisex-Adult NFL Official Sideline Team Logo Sherpa Striped Pom Beanie Cold Weather Knit Hat (Cleveland Browns - Brown)
New Era$30.524.8★
JZYEGSW Winter Hat Cities Beanie for Men and Women Knit Cuffed Cap Perfect for Gifts
JZYEGSW$17.844.6★
Demand & seasonality
Weekly Amazon search volume, last 96 weeks — -72.8% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 68.1×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Exactly what I ordered”
“Very soft and comfortable”
“The quality is awesome”
“comfortable”
“very much worth every dollar”
What buyers complain about
“Did not fit my dads big head”