clear ponchos with hood
Skip itPrices mostly outside the sweet spot ($5.33–$14.42) — this niche doesn't clear our bar today.
Growth
Incredible+175.9%90-day search growth — must beat 0% to launch
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$236K$236K/yr · 344K searches
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Returns
Okay4.4%return rate — above 6% kills the launch gate
Avg price
Okay$9.44avg listing price — sweet spot $15–$100
Review moat
Bad4,026avg incumbent reviews — the moat a new listing must climb
Competition
Bad75%top-5 click share — a locked-up shelf
Price range
Bad$5.33–$14.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 falling
Sellers
12
Top-5 brand share
80%
Open market
12%
- Hagon PRO25%
- APEXUP21%
- COOY14%
- Hitituto11%
- SaphiRose9%
- Airpler8%
- Open — no brand owns it (4 brands, 12%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Hagon PRO Disposable Rain Ponchos for Adults (5 Pack)
Hagon PRO$11.754.5★18,121 rev
APEXUP Disposable Rain Ponchos for Adults 5PK/10PK/50PK Emergency Rain Poncho for Camping Hiking Travelling (Clear 5 Pack)
APEXUP$9.354.5★2,364 rev
Disposable Rain Ponchos - Extra Long Waterproof Emergency Poncho with Hood for Adults Bulk Family 6 Pack Raincoat for Park Concerts Hiking Camping Essentials Home Emergency Survival Kits Clear
Hitituto$10.004.4★1,133 rev
SaphiRose Disposable Rain Ponchos Emergency Clear Poncho (4 pack Clear)
SaphiRose$7.094.5★2,522 rev
COOY Rain Ponchos with Drawstring Hood 10 Pack Emergency Disposable Rain Ponchos Family Pack for Adults Clear
COOY$14.424.5★6,992 rev
Newest
by launch dateDisposable Rain Ponchos - Extra Long Waterproof Emergency Poncho with Hood for Adults Bulk Family 6 Pack Raincoat for Park Concerts Hiking Camping Essentials Home Emergency Survival Kits Clear
Hitituto$10.001,133 rev
Mindful Design Rain Ponchos with Drawstring Hood (4 Pack) Disposable Emergency Clear Poncho for Adults
Mindful Design$7.38469 rev
Borogo 4 Pack Disposable Rain Ponchos for Adults - Emergency Rain Poncho for Camping Hiking Travelling
Borogo$5.33432 rev
ALBRY Disposable Rain Ponchos for Adults with Drawstring Hood - Emergency Rain Ponchos Family Pack for Women and Men Clear
ALBRY$8.76974 rev
SaphiRose Disposable Rain Ponchos Emergency Clear Poncho (4 pack Clear)
SaphiRose$7.092,522 rev
Trending
90-day click momentumDisposable Rain Ponchos - Extra Long Waterproof Emergency Poncho with Hood for Adults Bulk Family 6 Pack Raincoat for Park Concerts Hiking Camping Essentials Home Emergency Survival Kits Clear
Hitituto$10.004.4★
SaphiRose Disposable Rain Ponchos Emergency Clear Poncho (4 pack Clear)
SaphiRose$7.094.5★
Hagon PRO Disposable Rain Ponchos for Adults (5 Pack)
Hagon PRO$11.754.5★
COOY Rain Ponchos with Drawstring Hood 10 Pack Emergency Disposable Rain Ponchos Family Pack for Adults Clear
COOY$14.424.5★
Airpler Rain Ponchos for Adults Disposable 4-Pack Clear Family Ponchos Emergency Ponchos with Hood for Travel & Outdoor
Airpler$8.574.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +175.9% search growth over the last 90 days.Peak months: May, Jun, Oct, Nov · busiest ÷ quietest = 3.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Good Value”
“appear well made”
“Good fit”
“Easy to put on”
“Product description was perfect for purchase”
“Clear lightweight ponchos”
“The material feels durable and high-quality, not like those cheap plastic ones that tear after one use”
“These seem to be thicker than most disposable ones which is nice”
“Bought for easy to carry emergency”
“are good water resistance”
What buyers complain about
“can be little thicker”
“Small”
“Cheaply made”
“Material is cheap”
“One breeze and they break”
“Very thin”
“False advertising”
“the cord did not hold”
“These are cheaper than the ones you buy at the dollar tree”
“Hard to put on”