celine
Skip itHigh returns (8.3%) — this niche doesn't clear our bar today.
Avg price
Incredible$33.48avg listing price — sweet spot $15–$100
Review moat
Good1,017.29avg incumbent reviews — the moat a new listing must climb
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Brand share
Good71%top-5 brand share — brands hold most of the demand
Growth
Okay+19.0%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$179K$179K/yr · 317K searches
Price range
Okay$7.49–$246.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Returns
Bad8.3%return rate — above 6% kills the launch gate
Competition
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.Brands
17 rising
Sellers
24
Top-5 brand share
71%
Open market
24%
- SOJOS39%
- ANDWOOD9%
- livho8%
- BUTABY8%
- mosanana7%
- Rmerom5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 28 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SOJOS Retro Oval Sunglasses for Women Trendy Classic Shades UV400 Protection Gold/Grey
SOJOS$14.414.6★1,702 rev
SOJOS Small Retro Oval Polarized Sunglasses for Women Men 90s Vintage UV400 Protection Tiny Sun Glasses SJ2286 Leopard Brown
SOJOS$14.144.7★1,240 rev
ANDWOOD Oversized Sunglasses for Women Big Large Square Wide Frame Shades Retro Trendy Fashion UV Protection Black Brown Sun glasses
ANDWOOD$13.234.5★1,474 rev
livho Retro Polarized Sunglasses - UV400 Protection Oval Shape Metal Frames - Matching Soft Case Inlcuded
livho$12.824.5★1,047 rev
BUTABY Retro Oval Sunglasses for Women Men Designer Trendy Sun Glasses Classic Shades UV400 Protection Gold Grey& Gold Brown
BUTABY$16.444.4★422 rev
Newest
by launch date
YUNKRK Womens Sunglasses 2 Pack Retro Oval Frame Vintage Sun Glasses for Women Men Trendy Cat Eye Sunnies UV400 Protection
YUNKRK$16.6230 rev
Celine Smoke Gradient Oval Ladies Sunglasses CL4003IN 01B 48
Celine$246.220 rev
phikttu Retro Oval Sunglasses for Women Men Small Narrow 90s Vintage Round Shades UV400 Lightweight Designer Cateye Glasses
phikttu$10.8093 rev
SOJOS TR90 Ultra Light Flexible Sunglasses for Women Retro Oval Polarized Cat Eye Vintage Shades UV400 Protection Comfort Fit Tortoise Brown/Brown
SOJOS$18.6886 rev
ViewJoy Retro Oval Sunglasses for Women Vintage 90s Y2K Trendy Designer Sun Glasses 2Pack
ViewJoy$15.79718 rev
Trending
90-day click momentumphikttu Retro Oval Sunglasses for Women Men Small Narrow 90s Vintage Round Shades UV400 Lightweight Designer Cateye Glasses
phikttu$10.804.6★
Celine Smoke Gradient Oval Ladies Sunglasses CL4003IN 01B 48
Celine$246.220.0★
Tom Ford Womens Cielle Sunglasses Shiny Bordeaux/Brown One Size
Tom Ford$206.300.0★
YUNKRK Womens Sunglasses 2 Pack Retro Oval Frame Vintage Sun Glasses for Women Men Trendy Cat Eye Sunnies UV400 Protection
YUNKRK$16.624.5★
SOJOS TR90 Ultra Light Flexible Sunglasses for Women Retro Oval Polarized Cat Eye Vintage Shades UV400 Protection Comfort Fit Tortoise Brown/Brown
SOJOS$18.684.4★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +19.0% search growth over the last 90 days.Peak months: Jul, Aug · busiest ÷ quietest = 4.8×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“best quality glasses Ive had in forever”
“Great sleek look and fit well”
“Love the shape”
“GOOD VALUE FOR THE PRICE”
“Comfortable fit”
“Cool shades”
“These sunglasses are lightweight”
“As described”
“Cute and durable”
“They are also functional and versatile”
What buyers complain about
“Too big”
“Expensive for the quality”
“Looks expensive”
“broke after first use”
“I found the black ones to be very dark”
“Dont really look like the pics”
“cheap material”
“tell how flimsy they are”
“I dont love how they they look on me. oval face shape”
“Uncomfortable”