butterfly shorts for women
Worth a lookShows demand growing +130.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+130.8%90-day search growth — must beat 0% to launch
Competition
Incredible16%top-5 click share — an open shelf
Brand share
Great45%top-5 brand share — no brand owns this niche
Avg price
Great$20.98avg listing price — sweet spot $15–$100
Price range
Great$9.97–$36.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Okay1,617.13avg incumbent reviews — the moat a new listing must climb
Market size
Bad$59K$59K/yr · 935K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Returns
Bad14.8%return rate — above 6% kills the launch gate
Competition
Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.Brands
56 rising
Sellers
64
Top-5 brand share
45%
Open market
49%
- Aoudery17%
- NEXSONIC9%
- Blaosn6%
- Wsirmet6%
- FireSwan6%
- ANRABESS6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 135 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Aoudery Flowy Shorts for Women Casual Boho Ruffle Tiered Skorts High Waist Mini Skirts Golf Tennis Butterfly Crochet Shorts - A White S
Aoudery$25.694.3★3,703 rev
Aoudery Flowy Shorts for Women Casual Boho Ruffle Tiered Skorts High Waist Mini Skirts Golf Tennis Butterfly Crochet Shorts - Black M
Aoudery$26.254.3★3,703 rev
Flowy Athletic Shorts for Women Running Tennis Butterfly Shorts Girls 2-in-1 Double Layer Quick-Drying Comfy Shorts (Medium Hot-Pink)
NEXSONIC$14.974.3★3,533 rev
FireSwan Crossover Athletic Shorts for Women 2 in 1 Flowy Running Shorts with Pockets Spandex Butterfly Workout Tennis Skorts Black
FireSwan$16.664.4★3,894 rev
DLOODA Womens Athletic Running Shorts with Pockets Crossover Butterfly Flowy Shorts Cute Summer Skorts Black M
DLOODA$14.674.4★466 rev
Newest
by launch date
Remidoo Womens Smocked High Waisted Flowy Shorts Wide Leg Short Drawstring Beach Shorts Black Medium
Remidoo$18.382 rev
FireSwan Running Shorts for Women 2 in 1 High Waisted Quick Dry Butterfly Flowy Athletic Gym Yoga with Pockets Black Medium
FireSwan$20.1151 rev
DIBAOLONG Womens Linen Shorts Wide Leg Boho Summer Beach Shorts with Pocket
DIBAOLONG$19.2542 rev
DIBAOLONG Womens Linen Shorts Wide Leg Boho Summer Beach Shorts with Pocket
DIBAOLONG$18.6442 rev
DIBAOLONG Womens Linen Shorts Wide Leg Boho Summer Beach Shorts with Pocket
DIBAOLONG$21.8942 rev
Trending
90-day click momentum
DIBAOLONG Womens Linen Shorts Wide Leg Boho Summer Beach Shorts with Pocket
DIBAOLONG$19.034.6★
AKEWEI 2026 Summer Floral High Waisted Boho Shorts Women Drawstring Lace Womans Shorts with Pockets Hawaii Printed M
AKEWEI$16.504.3★
Aoudery Flowy Shorts for Women Boho Ruffled Tiered Skorts Casual High Waist Mini Skirts Tennis Golf Comfy Shorts 2026 - All Black S
Aoudery$27.114.4★
BETTE BOUTIK Green Flowy Short for Women High Waisted Casual Skort Summer Streetwear Skirt with Shorts ArmyGreen Large
BETTE BOUTIK$20.114.7★
TIMEPAY Womens Athletic Shorts High Waisted 2 in 1 Flowy Workout Skorts with Liner Pockets for Running Tennis Yoga Gym Rose
TIMEPAY$10.274.3★
Demand & seasonality
Weekly Amazon search volume, last 53 weeks — +130.8% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 11.7×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Extremely comfortable”
“Fits to size”
“Colors are nice and vibrant”
“So flattering”
“I feel that the construction quality of these is very nice”
“Love the material”
“Very soft material”
“I love that they have pockets”
“The fabric feels lightweight”
“fits my waist”
What buyers complain about
“Too short”
“Poor Quality”
“Not the best material”
“Color bleeds”
“A little see through”
“Seems like its going to rip on the first wear”
“Not very flattering”
“no pockets”
“Sewing is iffy”
“the waist falls down”