burnt orange tie
Skip itHigh returns (10.8%) — this niche doesn't clear our bar today.
Price range
Great$8.59–$35.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+33.4%90-day search growth — must beat 0% to launch
Avg price
Good$12.37avg listing price — sweet spot $15–$100
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Review moat
Bad5,188avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$71K$71K/yr · 165K searches
Returns
Bad10.8%return rate — above 6% kills the launch gate
Competition
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
15
Top-5 brand share
82%
Open market
14%
- JEMYGINS44%
- RBOCOTT20%
- HISDERN10%
- KOOELLE5%
- GUSLESON4%
- BELLUNO3%
- Open — no brand owns it (8 brands, 14%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
JEMYGINS Rust Formal Necktie and Pocket Square Tie Clip Sets for Men(rust)
JEMYGINS$8.904.7★12,501 rev
JEMYGINS Silk Burnt Orange Rust Floral Tie Necktie and Pocket Square Hankerchief and Tie Bar Clip Sets for Men(52)
JEMYGINS$9.944.7★4,126 rev
RBOCOTT Rust Tie Formal Silk Necktie for Men (Rust)
RBOCOTT$8.594.6★10,208 rev
JEMYGINS Mens Paisley Tie Rust Necktie and Pocket Square with Tie Clip Sets(52)
JEMYGINS$9.874.7★4,289 rev
KOOELLE Mens Burnt Orange Tie Solid Pure Color Plain Formal Rust Ties For Men
KOOELLE$8.624.7★9,629 rev
Newest
by launch dateJEMYGINS Silk Burnt Orange Rust Floral Tie Necktie and Pocket Square Hankerchief and Tie Bar Clip Sets for Men(52)
JEMYGINS$9.944,126 rev
Branduce Rust Tie for Men Wedding Solid Satin Silk Blend Necktie Pocket Square Tie Clip and Lapel Pin Brooch Set (TA14-18)
Branduce$9.921,020 rev
JEMYGINS Mens Paisley Tie Rust Necktie and Pocket Square with Tie Clip Sets(52)
JEMYGINS$9.874,289 rev
JUNMEISI Rust Tie Set in Gift Box Mens Solid Color 3.15 (8CM) Rust Necktie and Pocket Square Set
JUNMEISI$8.70975 rev
HISDERN Ties for Men Classic Burnt Orange Silk Tie and Pocket Square Set Formal Business Necktie Handkerchief Wedding Party Mens Neckties
HISDERN$16.542,928 rev
Trending
90-day click momentum
RBOCOTT Silk Orange Tie Business Wedding Formal Necktie for Men (Orange2)
RBOCOTT$8.734.6★
ZENXUS Solid Skinny Ties for Men 2.5 inch Slim Terra Cotta Necktie
ZENXUS$10.844.6★
HISDERN Ties for Men Classic Burnt Orange Silk Tie and Pocket Square Set Formal Business Necktie Handkerchief Wedding Party Mens Neckties
HISDERN$16.544.6★
JEMYGINS Rust Formal Necktie and Pocket Square Tie Clip Sets for Men(rust)
JEMYGINS$8.904.7★
BELLUNO Mens Skinny Ties Cotton Linen Blend 2.5 inch Slim Neckties Rust Tie
BELLUNO$11.714.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +33.4% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 5.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Very well made”
“Nice color”
“just as advertized”
“Very smooth and slim my husband loved it so much”
“So happy we found an affordable option that still looked classy and polished”
“is a good material”
“Perfect and appropriate length”
“So happy we found an affordable option that still looked classy and polished”
“That said, the tie was a good length, made of quality material, and would have been great if the color had matched the listing”
“properly sized for a neat appearance”
What buyers complain about
“Color was not what I expected”
“long”