burgundy sunglasses
Worth a lookShows a fragmented shelf (top 5 take 33% of clicks), but high returns (6.8%) keeps it on the watch list.
Competition
Great33%top-5 click share — an open shelf
Price range
Great$5.36–$48.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$14.84avg listing price — sweet spot $15–$100
Brand share
Good63%top-5 brand share — brands hold most of the demand
Growth
Good+50.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,225.88avg incumbent reviews — the moat a new listing must climb
Market size
Okay$130K$130K/yr · 244K searches
Returns
Bad6.8%return rate — above 6% kills the launch gate
Competition
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.Brands
24 falling
Sellers
26
Top-5 brand share
63%
Open market
32%
- SOJOS27%
- TYA14%
- GUVIVI8%
- FEISEDY7%
- VANLINKER6%
- milramtob5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 49 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
TYA Retro Oversized Aviator Sunglasses for Women Men 2026 Square Double Bridge Trendy Sun Glasses UV400
TYA$15.154.5★53 rev
SOJOS Retro Rectangle Polarized Sunglasses for Women Men Trendy Hexagon Narrow Chic Y2K Sunnies SJ2629 Coral Red Frame/Gradient Red Lens
SOJOS$15.584.6★260 rev
milramtob Oversized Square Aviator Sunglasses for Women Men Retro 70s Glasses Chunky Sun Shades Cute
milramtob$11.804.7★8 rev
SOJOS Retro Thick Polarized Aviator Sunglasses for Women Men Large Trendy Bold Square Pilot Shades SJ2385 Red/Red Tint
SOJOS$14.434.6★789 rev
GUVIVI Oversized Aviator Sunglasses for Women Men 2026 70s Retro Gold Metal Sun Glasses Tangle Free Square Aviators
GUVIVI$14.604.5★607 rev
Newest
by launch datemilramtob Oversized Square Aviator Sunglasses for Women Men Retro 70s Glasses Chunky Sun Shades Cute
milramtob$11.808 rev
VANLINKER Trendy Oval Retro Vintage Round Sunglasses for Women Men Cute Shades VL9903 Burgundy Frame Brown Lens
VANLINKER$15.7910 rev
FEISEDY Retro Oval Womens Sunglasses Trendy Cat Eye Skinny Chic Narrow Y2K 90s Small Sunnies B9177
FEISEDY$15.1338 rev
TYA Retro Oversized Aviator Sunglasses for Women Men 2026 Square Double Bridge Trendy Sun Glasses UV400
TYA$15.1553 rev
RAYSOL Trendy Oversized Aviator Sunglasses for Women Men 70s Retro Gold Metal Tangle Free Aviators Sun Glasses (Purple Red Frame/Purple Red Lens)
RAYSOL$13.9614 rev
Trending
90-day click momentumFEISEDY Retro Oval Womens Sunglasses Trendy Cat Eye Skinny Chic Narrow Y2K 90s Small Sunnies B9177
FEISEDY$15.134.5★
RAYSOL Trendy Oversized Aviator Sunglasses for Women Men 70s Retro Gold Metal Tangle Free Aviators Sun Glasses (Purple Red Frame/Purple Red Lens)
RAYSOL$13.964.0★
milramtob Oversized Square Aviator Sunglasses for Women Men Retro 70s Glasses Chunky Sun Shades Cute
milramtob$11.804.7★
TYA Retro Oversized Aviator Sunglasses for Women Men 2026 Square Double Bridge Trendy Sun Glasses UV400
TYA$15.154.5★
VANLINKER Trendy Oval Retro Vintage Round Sunglasses for Women Men Cute Shades VL9903 Burgundy Frame Brown Lens
VANLINKER$15.794.8★
Demand & seasonality
Weekly Amazon search volume, last 58 weeks — +50.8% search growth over the last 90 days.Peak months: Oct · busiest ÷ quietest = 2.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“the glasses are such good quality for a great price”
“Color is accurate”
“Fits great”
“Very stylish”
“Worth it”
“Comfortable fit”
“They also felt lighter than expected”
“Better than expected”
“They are strong”
“They are well designed”
What buyers complain about
“Too wide”
“They look more red than burgundy”
“Break easily”
“cheap”
“Flimsy, light weight,”
“style not for me”
“Cheap”
“Definitely heavier than I thought”
“Big thick ugly orange red”
“The handles could look fancier”