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boys shorts

Worth a look64/100

boys shorts shows a fragmented shelf (top 5 take 21% of clicks), but strong incumbent ratings (4.6★) keeps it on the watch list.

Market/yr

$1.5M

Growth (1y)

+243.6%

Products

120

Brands

35

was 22 a year ago

Sellers

79

Price range

$8.90–$43.41

Returns

5.6%

Rating

4.6★

64/100

Worth a look

Scores 64/100 — above our 62-point bar, but a launch gate (market size, growth, or returns) failed.

Market sizeGrowthCompetitionQuality gapReturns
Market size
41
×0.30
Growth
81
×0.30
Competition
95
×0.20
Quality gap
30
×0.10
Returns
54
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +243.6% year over year.
198K99KPrime Day '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Mar, Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 4.1×

Competition

19%The Children's Place
  • The Children's Place19%
  • Amazon Essentials9%
  • MLYENX7%
  • Tuliara6%
  • ANHDM6%
  • Under Armour6%
  • Other (29 brands)46%

Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen. 35 brands and 79 sellers compete here.

Brands

35 rising

was 22 a year ago

Sellers

79

Top 5 brand share

48%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 120 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall22%

“fit as expected”

Quality-Overall13%

“Good Quality”

Value For Money9%

“Good deal”

Comfort-Overall9%

“They are comfortable and breathable”

Material Quality6%

“Great Material”

Pockets/Compartments5%

“convenient pockets”

Weight Light4%

“These Under Armour shorts are lightweight”

Color3%

“Colors were as shown”

Soft Feel3%

“Soft yet silky”

Durability3%

“Durable and affordable”

What buyers complain about

Size-Overall34%

“Too long”

Thickness9%

“a little thin”

Material Quality6%

“material is cheap”

Quality-Overall5%

“they are so cheaply made”

Waist Fit3%

“the waistband comes loose”

Thin2%

“Thin material”

Color2%

“Inaccurate color and size”

Pockets/Compartments2%

“The zippers on the pockets are a bit odd”

Length2%

“too long”

Transparency2%

“The white and cream colors are a bit see through”

Top return reasons

  • Size-Overall64%
  • Length9%
  • Waist Fit8%
  • Inseam Fit4%
  • Material Quality3%
  • Advertised Vs Actual Product2%
  • Thigh Fit2%
  • Thin2%
  • Pockets/Compartments1%
  • Hip Fit1%

Data scraped July 8, 2026 · Marketplace baseline: 4.4★ avg rating · $22.65 median price · 2.2% median returns across 14,117 tracked niches.