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black tights for girls

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Soft demand (-52.9% this quarter) — this niche doesn't clear our bar today.

Market size 20Growth 0Conversion 33Competition 55Returns 61Price range 0Avg price 23Brand share 40Review moat 25Quality gap 27

Returns

Good2.6%

return rate — above 6% kills the launch gate

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,882.26

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad$8.27

avg listing price — sweet spot $15–$100

Market size

Bad$79K

$79K/yr · 358K searches

Growth

Bad-52.9%

90-day search growth — must beat 0% to launch

Price range

Bad$4.93–$14.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 flat

Sellers

18

Top-5 brand share

81%

Open market

16%

  • EVERSWE32%
  • Stelle26%
  • leg elegant9%
  • Silky Toes7%
  • Yitoco6%
  • MeMoi4%
  • Open — no brand owns it (8 brands, 16%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$8K20%$16K30%$24K40%$31K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 27 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -52.9% search growth over the last 90 days.
25K15KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 17.6×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall27%

“Fit well”

Quality-Overall13%

“Great quality and breathable”

Soft Feel9%

“Soft and easy to put on”

Thickness8%

“thick and warm”

Material Quality6%

“Good material”

Value For Money5%

“Great value”

Comfort-Overall4%

“my daughter said super comfortable”

Durability4%

“durable product”

Advertised Vs Actual Product3%

“Just as advertised and expected”

Breathability3%

“Great quality and breathable”

What buyers complain about

Durability29%

“Break easily”

Size-Overall20%

“Was okay didn't fit”

Material Quality11%

“Material cheap”

Allergies7%

“she says these are very itchy”

Gap/Hole4%

“already got a hole i would recommend”

Transparency2%

“so be almost see-through”

Quality-Overall1%

“And quality is mid”

Top return reasons

Size-Overall38%
Length18%
Thigh Fit7%
Waist Fit5%
Thin5%
Material Quality4%
Value For Money4%
Gap/Hole3%
Width2%
Advertised Vs Actual Product2%